AI Summary
The Product Owner will own the roadmap for gamification features across all brands and markets, defining player journeys and features that drive motivation, frequency, and session depth. The successful candidate will have experience in feature ownership, behavioral design, and analytical mindset. The role requires collaboration with engineering, analytics, and other stakeholders to deliver engaging and retention-focused player experiences.
Key Highlights
Own the roadmap for gamification features across all brands and markets
Build engaging, retention-focused player loops that boost return rate and session time
Collaborate with engineering, analytics, and other stakeholders to deliver features that comply with regulatory and responsible gaming obligations
Technical Skills Required
Benefits & Perks
Hybrid work policy
4 weeks of Workation (T&C apply)
30 annual vacation days
Occupational Pension
5,000 SEK wellness contribution annually
Parental Leave Top-Up
Possibility to enrol in a private health care insurance
1,500 SEK equipment allowance
Benify - benefits portal with many offers and discounts
Relocation package with accommodation and flights
Job Description
Description
Position at LeoVegas Group
About The Role
As a Product Owner for Gamification & Features, you will own the journeys and features that drive player motivation, frequency, and session depth. This includes tournaments, jackpots, missions, free spins frameworks, and engagement mechanics that reward ongoing play. You will define how players are rewarded, challenged, and retained through structured experience loops that feel rewarding and fair.
YOU WILL BE RESPONSIBLE FOR:
- Own the roadmap for gamification features across all brands and markets.
- Build engaging, retention-focused player loops that boost return rate and session time.
- Translate feature concepts into clear delivery requirements and technical acceptance criteria.
- Work with engineering to evolve the framework powering tournaments, jackpots, and rewards.
- Partner with analytics to measure feature effectiveness and iterate based on data.
- Ensure all features comply with regulatory and responsible gaming obligations.
- Promote new feature capabilities internally and embed them into brand-level execution.
Essential Skills
- Proven feature ownership in engagement, rewards, or user motivation mechanics.
- Strong understanding of behavioural design and feature-level retention drivers.
- Experience building or evolving frameworks (not just one-off campaigns).
- Strong analytical mindset; comfortable digging into usage patterns and optimisation opportunities.
- Skilled at balancing UX, commercial impact, and technical feasibility.
- Experience with gamification design or progression systems.
- Knowledge of jackpots/tournaments/free spins mechanics in regulated markets.
- Experience with experimentation frameworks or segmentation targeting.
- Familiarity with fraud/risk models linked to bonus abuse or high-frequency features.
At the core of LeoVegas Group is Team Leo. Our culture is our foundation and is what enables us to innovate, build, and lead as we trailblaze our way through the igaming industry. We’re a team of over 2000 innovators, initiators, and groundbreakers working in a fast-paced and agile environment across 19 offices worldwide.
Benefits
- Hybrid work policy
- 4 weeks of Workation (T&C apply)
- 30 annual vacation days
- Occupational Pension
- 5,000 SEK wellness contribution annually
- Parental Leave Top-Up
- Possibility to enrol in a private health care insurance for both you and your partner
- 1,500 SEK equipment allowance
- Benify - benefits portal with many offers and discounts
- We offer a relocation package with accommodation and flights.
In our pride, we empower our teammates to find their roar and run with their wildest ideas. We don’t wait for things to happen; we pounce and make it happen!
Would you be a good fit for the Leo Pride - give us a roar!
**As our company working language is English, we’d like to see your CV in English, please**