Lead revenue growth, retention, CRM, and VIP strategy across international iGaming brands. Develop and execute unified revenue & retention strategies. Manage multi-brand CRM/Retention ecosystems.
Key Highlights
Technical Skills Required
Benefits & Perks
Job Description
We are a fast-growing international iGaming company operating a diverse portfolio of successful casino and betting brands across Tier 1β3 markets. Our products combine data-driven personalization, modern marketing technologies, and a strong operational engine. As we continue to scale, we are strengthening our leadership team and opening a role for a CRO (Chief Revenue Officer) who will oversee revenue growth, Retention, CRM, and VIP strategy across our brands.
Responsibilities
π Revenue & Strategy
- Develop and execute a unified revenue & retention strategy for all products.
- Drive LTV, ARPU, and overall monetization through data-driven decision-making.
- Lead collaboration with Product, Marketing, Analytics, Payments, and other departments.
π₯ CRM & Retention
- Oversee CRM and lifecycle strategies: segmentation, personalization, automation.
- Manage multi-channel communication (email, push, SMS, in-app, WhatsApp).
- Ensure delivery of core KPIs: Retention Rate, Churn, Engagement, ROI.
π VIP Management
- Lead VIP segmentation, retention flows, and revenue-driving initiatives.
- Establish standards for high-value player management across all markets.
π Promotions & Loyalty
- Optimize loyalty programs, promotions, and bonus economics with a focus on profitability.
- Reduce bonus abuse while increasing player engagement and long-term value.
π§© Team Leadership
- Manage and scale CRM, Retention, and VIP teams; introduce best practices.
- Build efficient cross-brand processes and operational frameworks.
Requirements
- Proven leadership experience in iGaming/Gambling/Betting (CRO, Head of Retention, Head of CRM, Head of VIP, or similar).
- Deep understanding of retention mechanics, player behavior, and revenue drivers.
- Experience managing multi-brand CRM/Retention ecosystems.
- Strong knowledge of CRM and analytics tools (Braze, Optimove, Emarsys, Snowflake, Power BI, etc.).
- Excellent analytical skills, experience with unit economics and segmentation.
- Background working with bonus systems, loyalty mechanics, and personalization flows.
Nice to Have
- Experience with Tier 1β3 markets.
- Understanding of product analytics and A/B testing.
- Experience in fast-scaling multi-product environments.
π What We Offer
- π Fully remote full-time position (MonβFri, 10:00β19:00 UTC+2).
- π Official employment & long-term cooperation.
- π Paid vacation and sick leave.
- π° Competitive compensation.
- π€ Supportive, mature corporate culture.
- π§ Corporate psychologist & well-being initiatives.
- π Holiday benefits and corporate gifts.
- π Participation in internal training, education programs, and team-building activities.