AI Summary
We are looking for a Digital Marketing Specialist to drive digital growth and build brand visibility in Southeast Asia. This role involves managing meta paid ads, executing SEO strategies, and preparing performance reports.
Key Highlights
Plan and execute meta paid ads
Monitor and analyse campaign metrics
Prepare performance reports
Manage website CMS
Execute SEO strategies
Track user behaviour
Support marketing initiatives
Technical Skills Required
Benefits & Perks
Fully remote position
Regional exposure in a growing EdTech SaaS environment
Supportive, transparent, and continuous-learning culture
Job Description
At AOne, we empower educators and learning centres across Southeast Asia to grow with confidence. Our all-in-one platform helps them manage students, teachers, lessons, attendance, progress, billing, and more — enabling smoother operations and better learning outcomes.
As we expand our regional footprint, we are looking for a Digital Marketing Specialist who is analytical, creative and eager to drive stronger digital presence and lead performance across Southeast Asia.
What You’ll Do
You’ll play a key role in driving digital growth and building our brand visibility across multiple Southeast Asia markets. Your main responsibilities include:
- Plan, execute and optimise meta paid ads to achieve performance targets.
- Monitor and analyse campaign metrics and recommend improvements.
- Prepare weekly, monthly and quarterly performance reports for internal review and strategic adjustments.
- Brainstorm content ideas and targeting strategy with relevant teams (content & creative to be handled by content marketing and designer).
- Manage website CMS: update information, landing pages, and ensure plugins are well maintained and secure.
- Execute SEO strategies: keyword optimisation, page improvements and monitoring performance.
- Prepare monthly SEO & Google Analytics reports to identify trends and propose improvement actions.
- Track user behaviour to improve conversion funnels and website experience.
- Support overall marketing initiatives including testimonials, events and other growth campaigns when needed.
Highly motivated, performance-driven, detailed-oriented and excited to drive measurable results in a fast-growing EdTech environment.
Requirements
- Based in Indonesia with strong English communication (written & spoken)
- 2 to 4 years hands-on experience in Paid Ads + SEO + Website CMS
- Strong analytical mindset with ability to interpret data into actions
- Experience with Meta Ads Manager, GA4, Search Console, Tag Manager
- Familiar with SEO Tools (Ahrefs / SEMrush / Moz preferred)
- Able to work independently and manage multi-country workload & deadlines
- Organised, proactive and accountable in delivering performance growth
- This is not a requirement, but having knowledge in AEO and GEO is a plus. It is essential for creating effective strategies in the AI-driven search era.
- Fully remote position, collaborate with teammates across Southeast Asia
- Regional exposure in a growing EdTech SaaS environment.
- Supportive, transparent, and continuous-learning culture.
- Make real impact on education centre growth across Southeast Asia