Senior SEO Specialist

scalesource Mexico
Remote
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AI Summary

Lead SEO strategy, improve organic visibility, and drive qualified traffic. Conduct keyword research, technical optimization, and link building. Collaborate with cross-functional teams to ensure SEO alignment.

Key Highlights
Develop and execute comprehensive SEO strategies
Conduct keyword research, competitive analysis, and content gap assessments
Improve website performance, including page speed and mobile experience
Manage link-building initiatives and backlink health
Collaborate with content creators, developers, and marketing teams
Technical Skills Required
HTML CSS JavaScript GA4 Google Search Console SEMrush Ahrefs Screaming Frog WordPress Shopify Webflow JSON-LD schema markup robots.txt XML sitemaps Core Web Vitals Python SQL
Benefits & Perks
Remote work
Flexible schedule
Autonomy to implement strategies and test new ideas
Room to grow as the company scales

Job Description


SEO Specialist (Remote)

Schedule: Monday to Friday, (EST,CST,PST)

Location: Remote (Work from Anywhere)

Rate: 1500 USD/Month

We’re looking for a highly skilled, data-driven SEO (Search Engine Optimization) Specialist to lead our full search engine optimization strategy. In this role, you’ll be responsible for improving organic visibility, driving qualified traffic, and ensuring our website meets the highest technical and content performance standards.

If you can combine technical SEO expertise with strategic thinking and hands-on execution, this role is a perfect fit.

What You’ll Be DoingSEO Strategy & Execution

  • Develop and execute comprehensive on-page, off-page, and technical SEO strategies aligned with company goals.
  • Conduct keyword research, competitive analysis, and content gap assessments.
  • Optimize metadata, internal linking, headers, and site architecture for search performance.

Technical Optimization

  • Improve website performance including page speed, Core Web Vitals, crawl depth, and mobile experience.
  • Implement structured data and schema markup (JSON-LD).
  • Manage robots.txt, XML sitemaps, canonical tags, and indexation rules.
  • Diagnose and fix crawl errors, indexation issues, broken pages, and rendering problems.

Hands-On Website Implementation

  • Work directly with HTML, CSS, JavaScript, and CMS platforms (WordPress, Shopify, Webflow).
  • Make on-site SEO improvements without relying on external agencies.
  • Collaborate with developers to ensure SEO best practices in new builds and updates.

Backlink & Authority Building

  • Manage link-building initiatives, outreach, and domain authority growth.
  • Monitor backlink health and disavow toxic links when necessary.

Analytics, Tracking & Reporting

  • Create SEO dashboards and reports using GA4, Google Search Console, SEMrush, Ahrefs, Screaming Frog, and similar tools.
  • Track ranking performance, CTR, impressions, organic conversions, and technical health.
  • Deliver clear recommendations based on data, trends, and site performance insights.

Cross-Team Collaboration

  • Work closely with content creators, developers, and marketing teams to ensure SEO alignment.
  • Provide guidance for content strategy based on keyword research and SERP behavior.

What We’re Looking ForRequired Skills & Experience

  • 3+ years of proven experience in SEO strategy and hands-on technical SEO.
  • Strong knowledge of HTML, CSS, JavaScript, and CMS platforms.
  • Expertise with GA4, Search Console, SEMrush, Ahrefs, Screaming Frog, or similar tools.
  • Understanding of Core Web Vitals, mobile-first indexing, and page experience metrics.
  • Familiarity with schema markup, JSON-LD, sitemaps, and robots.txt management.
  • Excellent analytical, organizational, and communication skills.
  • Ability to work independently and collaborate across teams.

Preferred Skills (Nice to Have)

  • Experience in local SEO or multi-location/franchise SEO.
  • Background in development (front-end or back-end).
  • Google Analytics, Google Ads, or HubSpot SEO certifications.
  • Basic Python or SQL for SEO automation and data analysis.

Why You’ll Love It Here

  • Fully remote, work from anywhere !
  • Supportive and innovative team culture.
  • High-impact work with measurable outcomes.
  • Autonomy to implement strategies and test new ideas.
  • Room to grow as we continue to scale.

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