Vice President of Marketing

Vice President of Marketing

The Role

We’re looking for a data-loving, growth-obsessed VP of Marketing to lead a high-impact, revenue-driven marketing engine. You’ll own awareness, acquisition, and product adoption across a multi-product SaaS platform—turning curiosity into customers and customers into champions.

Reporting to the CRO, you’ll blend Marketing + Demand Gen + Brand into one cohesive strategy, while building a team that moves fast, tests often, and delivers real pipeline results.

What You’ll Do

• Own the full funnel—from first click to paid, retained, and expanding customers
• Drive Product-Led Growth through smarter onboarding, lifecycle marketing, and in-product experiences
• Partner tightly with Sales, Product, Growth, and CX to hit revenue goals
• Scale demand gen, ABM, and events to support mid-market growth
• Turn data into decisions with clear attribution, CAC/LTV models, and forecasts
• Elevate brand storytelling, content, SEO, and community presence
• Build, coach, and lead a high-performing, results-driven marketing team

What You Bring

• Proven success scaling B2B SaaS marketing with measurable revenue impact
• Deep hands-on experience with performance marketing, SEO, CRO, and A/B testing
• Strong PLG chops: activation, retention, expansion, and lifecycle automation
• Comfort managing big budgets—and making them pay off
• Analytical mindset with a love for dashboards, experiments, and optimization
• Experience partnering with Sales on mid-market or larger deals

Bonus Points

• SMB or PE-backed B2B SaaS experience
• Product Marketing leadership
• Prior VP of Marketing (or ready-for-it energy)

The Setup

• 100% remote (U.S.-based), with occasional travel
• Full benefits: health, dental, vision, 401(k), generous PTO, parental leave, and more

If you love growth, care about impact, and want to build something meaningful—this one’s for you.