Signal Hill Insights is seeking an experienced Lead Survey Research Analyst to lead, plan, and execute survey-based research studies with media consumers, focusing on brand lift studies for advertising and branded content in audio and video podcasts and digital media.
Key Highlights
Technical Skills Required
Benefits & Perks
Job Description
About the role
Signal Hill Insights is looking for an experienced lead survey research analyst to lead, plan and execute survey-based research studies with media consumers, with a focus on brand lift studies for advertising and branded content in audio and video podcasts and digital media.
This position is a great opportunity to make a real impact on business outcomes for the podcast and online media industries, working with and understanding the data that drives hundreds of millions of dollars in international investment. Signal Hill Insights is a fast-growing company and we’re looking for people who want to grow with us.Â
This is a fully remote, full-time position, open to candidates located in and eligible to work in Canada.Â
What you’ll do:
In this role you will be responsible for leading the successful execution of the highest quality, industry-leading research studies. Duties include:
- Serve as primary liaison to research study clients, effectively managing requirements, deliverables and client expectations with a sharp focus on client satisfaction and retention.
- Coordinate a project team of analysts in executing key research functions, including drafting survey questionnaires, survey programming, data cleaning, QA processes, data analysis, media editing and findings reporting.
- As needed, as a member of the research team, execute these same key research functions.Â
- Field management, working closely with internal and external stakeholders, including panel vendors and client partners.Â
- Write and edit findings reports in PowerPoint format.Â
- Create projects and update tasks and timelines in our project management platform.
- Track workflows and data quality trends, providing feedback and recommendations for optimizations to senior leadership.Â
- Document workflows and contribute to the development of training materials.
- Stay abreast of news and trends in podcast, media and market research industries.
Required Qualifications:
- A minimum of four years experience conducting survey or public opinion polling research.
- Demonstrated success coordinating team research projects.
- Familiarity with basic statistical concepts for survey research, including sample sizes and statistical significance.
- Skilled in data analysis methods in Microsoft Excel (e.g. statistical functions, pivot tables, etc).
- Able to create and edit charts in PowerPoint.
- Experience using the Google Workplace suite, including Google Docs and Sheets.
- Strong verbal and written communication skills in English.
- Client-focused, can-do, problem-solving attitude.Â
- Enjoy finding the story in the data, and looking for insights that may lie beneath the surface.
- Be a self-starter and proactive, someone who is eager to move forward and always looking for optimizations.Â
- Organized, efficient, have an eye for detail, enjoy working on a team, and be focused on delivering high quality results and actionable insights to clients.
Preferred Attributes:
- Experience with podcasts and/or the podcasting industry
- Experience with statistical analysis in one of the following: SPSS, R, Python, DisplayR
- Data visualization skills
- Experience with online survey programming, especially Alchemer
- Experience using ClickUp
About Signal Hill Insights
Signal Hill Insights is a leading audio-first research firm with a core focus on brand lift studies for audio and video podcasts, streaming audio and radio, and survey-driven audience insights. Surveying more than 86,000 media consumers a year, Signal Hill’s research has been cited by publications like The New York Times, Washington Post, Bloomberg, Podnews, Inside Radio and Broadcast Dialogue.
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