Executive Virtual Assistant & Social Media Manager

About The Opportunity

We operate in the Residential & Commercial Roofing and Sheet Metal services sector within the Construction & Home Services industry. We deliver projects and customer experiences that balance craftsmanship, safety, and timely communication across trades and homeowner audiences.

Role: Executive Virtual Assistant & Social Media Manager (Remote, United States)

Role & Responsibilities

• Serve as the principal remote executive assistant to senior leadership—manage calendars, email triage, meeting prep, and stakeholder follow-ups to keep leadership focused on high-impact decisions.
• Build and execute a monthly social strategy for Facebook, Instagram and LinkedIn—develop content calendars, write captions, create visuals, schedule posts, and monitor performance.
• Run community management and paid social basics—respond to comments/messages, surface leads, and manage boost/ad campaigns via Facebook Ads Manager and Meta Business Suite.
• Produce on-brand creative assets using Canva and coordinate with contractors for photography/video; optimize content for engagement and local lead generation.
• Maintain operational workflows—CRM updates, job intake coordination, vendor follow-ups, and light bookkeeping coordination with external accountants.
• Deliver weekly analytics reports and actionable recommendations—track KPIs (engagement, reach, lead form completions) and iterate on content and paid strategies.
  
  

Skills & Qualifications

Must-Have

• Proven track record as a Virtual Executive Assistant or Social Media Manager for consumer-facing services or trades.
• Experience managing Facebook, Instagram and LinkedIn accounts for businesses with regular content cadence and promotions.
• Strong proficiency with Meta Business Suite and Facebook Ads Manager for boosting and simple paid campaigns.
• Advanced competency in Canva and basic graphic/photo editing for social posts.
• Excellent organization—calendar management, email/account triage, and task workflow tools (e.g., Google Workspace, Trello/Asana).
• US-based and available during core EST business hours; reliable remote setup and strong written communication.
  
  

Preferred

• Experience in roofing, construction, or home services marketing.
• Familiarity with basic CRM entry and lead routing processes (HubSpot or comparable).
• Exposure to simple video editing or working with creators for short-form content (Reels/TikTok).
  
  

Benefits & Culture Highlights

• Fully remote U.S. role with flexible scheduling and focused autonomy to own social and executive workflows.
• Opportunity to shape brand voice and lead-generation social programs for a growth-focused trades business.
• Collaborative small-team environment that values responsiveness, practical problem solving, and measurable results.
  
  

To apply, please submit a brief cover note and portfolio or links to social accounts you’ve managed. Candidates who demonstrate measurable social results and strong executive support experience will be prioritized.

Skills: facebook ads manager,linkedin,canva,google workspace,campaigns,social media,editing,calendars,basic