Digital Marketing Manager

Description

Team: Ramsey Personalities

Location: Franklin, TN—on-site, relocation assistance available, flexible schedules available

Salary: Competitive base salary* + benefits

• Range depends on skill level and overall experience.
  
  

A Little Bit About Us: You might know us from our founder and CEO, Dave Ramsey, who’s given no-nonsense money advice on the radio since 1992. Three decades later, Ramsey Solutions is a household name in personal finance, with a mission to change the toxic money culture for good.

Our Mission: Ramsey Solutions provides biblically based, commonsense education and empowerment that give HOPE to everyone in every walk of life.

Here’s a Taste Of Our Benefits

• Health insurance (includes plans eligible for an HSA—with a company match up to $500!)
• 401(k) retirement plan with 4% match/company contribution
• Annual wellness, counseling and grocery membership reimbursement
• On-campus cafe with subsidized pricing for breakfast, lunch and coffee bar
• Dependent care FSA
• Tons of cultural activities, like weekly devotional, leadership development courses, Battle of the Bands, and one epic Christmas party!
  
  

Where And How You’d Work

Ramsey Solutions Headquarters is located just outside of Nashville in Franklin, Tennessee. We value our strong, unified company culture because we believe the best work is done together. That’s why all of our team members work on-site under the same roof. But work-life balance is also important to us, so we offer flexible work schedules to take the stress out of appointments, family obligations, and other needs that may pop up.

While every team member has a designated workspace (with an electronic sit-stand desk), our campus was designed to house a variety of unique work and play zones (e.g., quiet library space, coffee bar/lounge areas, recreational game zone, and outside/patio work and break areas).

What You’d Do In This Role

As the Marketing Manager, you'll own the strategy and execution of digital-first marketing initiatives across email, content, SEO, organic social, and paid media partners. You'll use data, insights, and customer behavior to shape campaigns that move people through the funnel and deepen engagement.

This is not a traditional brand marketing role. It's a digital-forward marketing position focused on optimizing the full customer journey across channels - ensuring our message reaches the right people, in the right moments, with the right impact.

You'll collaborate with writers, designers, channel specialists, and product teams to coordinate thoughtful, measurable marketing moments that drive business results. In this role, you will create and implement strategic marketing and content strategies. You will collaborate with various teams, utilize customer insights, and leverage data to drive marketing success.

You’re Probably a Match If

• You have 5+ years of digital marketing experience, with a hands-on understanding of funnels, user behavior, and customer journeys.
• You have 2+ years of planning and driving marketing campaigns across multiple digital channels.
• You have strong experience in email marketing and organic social, including developing content strategies that engage and convert.
• You're comfortable using data to make decisions - from diagnosing funnel issues to identifying opportunities for growth.
• You enjoy working cross-functionally and can bring clarity to complex, fast-moving initiatives.
• You love testing, learning, optimizing, and improving the experience for the customer.
  
  

What Winning Looks Like

• Craft and implement a cohesive marketing strategy that activates the right mix of channels - including email, organic social, paid media, and content marketing to drive acquisition, engagement, and retention.
• Use research, data, and audience signals to create targeted campaigns that speak to real customer needs and move them through the funnel.
• Work closely with writers, designers, paid specialists, and product teams to bring campaigns to life. You'll help the team prioritize work, strengthen creative concepts, and find new ways to connect with our audience.
• Use Google Analytics and other tools to analyze channel performance, optimize campaign decisions, and personalize the audience experience.
• Provide transparent, insightful reporting of marketing outcomes, and upcoming opportunities - giving stakeholders clarity on what's working and where to focus next.
  
  

Other Stuff To Know

We’re looking for people who are passionate about our mission. This isn’t just a J-O-B. We experience resistance every day because what we believe is absolutely countercultural. We actually hate debt. We actually cut up our credit cards . . . like, for real. Some of us are still fighting our way out of debt, but we aren’t going back. If you don’t know much about Ramsey Solutions and our founder, Dave Ramsey, we encourage you to download the Ramsey Network mobile app and consume our content.

If Ramsey Solutions sounds like a workplace where you can get excited about Mondays, apply today. We can’t wait to hear from you!

EOE, including disability/vets