Senior Google Ads PPC Specialist

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Job Title: Remote Senior Google Ads PPC Specialist (100% Work From Home)

Location: Remote from Latin America

Position Type: Full-time

Salary: $1,800 - 2,500 USD/month depending on experience paid via direct deposit

Schedule: Monday-Friday, 9:00am to 5:00pm Pacific Time

Job Overview

We are looking for a highly skilled Senior Google Ads PPC Specialist to join our client's fast-moving white label digital marketing agency. This role is for someone who can hit the ground running, manage multiple lead-generation accounts simultaneously, and operate with a high level of autonomy and precision. You’ll be part of a very small, tight-knit team where organization, ownership, and strong communication are essential.

Responsibilities

• Manage, optimize, and scale multiple lead-generation focused Google Ads accounts (15-30+) across various industries.
• Build and maintain high-performing campaign structures including keyword research, ad creation, bidding strategies, and conversion tracking. Build new campaigns, adjust, and optimize campaigns, ad groups, keywords, extensions, etc
• Monitor performance daily and execute optimization strategies to improve CPL, ROAS, and overall lead quality.
• Implement accurate and reliable tracking using Google Tag Manager, Google Analytics, WhatConverts, and CallRail.
• Conduct audits, develop strategies, and prepare performance reports with actionable insights.
• Collaborate with internal team members to maintain high-quality client deliverables and campaign outcomes.
• Stay ahead of platform changes, best practices, and industry trends.
• Join daily stand-up meeting at 9:00 am PST Monday–Friday.
• Stay available and responsive on Slack/WhatsApp during 9–5 pm PST (respond to clients within ~15 minutes during working hours)

Qualifications, Skills and Key Competencies

• 3+ years of hands-on Google Ads experience, managing multiple accounts simultaneously across various niches.
• Proven background in lead generation campaigns, not just eCommerce.
• Ability to manage a high volume of small- to mid-sized accounts efficiently.
• Someone who considers themselves a senior-level PPC professional.
• Exceptional verbal and written English communication skills.
• Strong analytical mindset and advanced understanding of performance metrics.
• Excellent attention to detail, organization, and time management.
• High level of independence—able to work with minimal supervision and thrive in a very small team environment.
• Experience with GTM, GA4, WhatConverts, CallRail, and general conversion tracking setups.

Nice to have

• Experience with Microsoft Ads.
• Familiarity with landing page CRO best practices.
• Agency experience.
• Experience with Facebook Ads.
• Experience with landing page software like Lead Pages.

Benefits

• Fully remote role.
• Work with a team that values performance, clarity, and autonomy.
• Paid time off - 20 days negotiable
• Opportunity to handle a mature roster of accounts with strong budgets and consistent lead flow.
• Growth potential within a specialized PPC-focused agency.