Senior Product Manager

About The Company

Technology has revolutionised the world we live in, yet somehow the rail industry has stayed much the same as it was 30 years ago. Seatfrog is here to change that.

We're on a mission to build a better future for billions of passengers and the rail companies that carry them. We've already reinvented how upgrading your seat is done - now affordable and lightning fast to over 870 destinations - and enabled customers to effortlessly swap between train journeys. But we're not stopping there! We're on our way to becoming the ultimate travel companion and the only app you'll ever need when travelling by rail in the UK and beyond.

We’re building a stellar team to achieve our audacious goals. We strive to create an environment where you can do your best work. Join us, and you’ll be challenged and supported in equal measure. Ours is a culture with spirit and substance and our people are empowered to make the bold decisions others wouldn’t and haven't.

About The Role

As Senior Product Manager at Seatfrog you’ll transform the way people experience UK rail travel and drive growth. This role will suit someone with strong B2C product experience, an obsession with solving paint points for consumers, and an appetite for pushing boundaries.

We’re looking for a Senior Product Manager with a proven track record in consumer-facing, app-based businesses. You’ll bring deep experience in shaping mobile-first user journeys at reputable consumer brands that have traversed significant growth. You’ll significantly impact conversion throughout the funnel, and launch products that deliver a rail experience that passengers can’t live without.

This is a role where you’ll combine strategic vision with hands-on execution, owning big pieces of the roadmap and delivering experiences that delight passengers while driving measurable growth.

What You’ll Do

• Shape product strategy: Partner with the Head of Product to deliver a roadmap that keeps Seatfrog leading the way in consumer rail travel.
• Lead app-first growth: Own the design and optimisation of mobile experiences that drive acquisition, engagement, retention, and monetisation.
• Obsess over the customer: Use data and experimentation to understand our customers intimately, and communicate with them in a way that adds value and drives loyalty
• Deliver impact at scale: Ruthlessly prioritise features and experiments that move key consumer metrics, from conversion through to long-term retention.
• Work cross-functionally: Collaborate with Engineering, Design, and Marketing leaders to deliver seamless, high-quality experiences across the app.
• Influence: Influence and facilitate best practice in app-based product development, and align stakeholders across Seatfrog.
• Innovate boldly: Use customer insights and market data to identify opportunities for growth,push the boundaries of what’s possible in rail travel, and turn ideas into scalable app-based products.
• Champion the funnel: You’ll know your funnel metrics inside out, using data around engagement, transactions, and retention to inform Product strategy and prioritisation
• Manage: our Customer Support function will report to you. You’ll position CS as a product in and of itself, working with the team to scale the function, improve processes, and mine insights.
  
  

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What We’re Looking For

• Proven B2C experience — you’ve built and scaled products in consumer-first businesses, ideally mobile-first or app-led.
• App growth expertise — you understand funnels, retention mechanics, engagement loops, and what it takes to build sticky mobile experiences.
• Data-driven mindset — you combine multi-faceted data sources, both qualitative and quantitative, to build a deep understanding of our user, the problems they face, and how Seatfrog solves them! Strong commercial acumen — you balance user needs with business goals and know how to prioritise for growth.
• Collaborative leader — skilled at working with technical delivery teams, designers, and marketers in fast-paced environments.
• Exceptional communicator — able to distil complex information into clear narratives for stakeholders at every level.
• AI Innovation - you’re able to discuss in detail the ways that you’ve automated or improved parts of your role through the use of AI tooling, freeing you up to deliver greater value and impact in your role
• Resilience and adaptability - you’ve delivered awesome products at speed and under pressure, responding to business and industry changes at paces
  
  

Nice to have

• Exposure to regulated or operationally complex industries
  
  

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Benefits

It gets better - at Seatfrog, we believe in flexible working and ensuring the perfect work/life blend. That's why we offer a range of benefits that help our employees balance their personal and professional lives, including:

• 4-day work week, so you can enjoy more time for the things that matter most to you
• Enhanced parental leave, because we know family comes first
• Health insurance, to help you stay healthy and happy
• Workplace nursery scheme, to ease the burden of childcare costs
• EV Leasing, and Cycle 2 Work scheme, to make it easier for you to get to get around while still reducing your carbon footprint
• True remote-first environment - we have a great office in Shoreditch should you wish to use it, or we're happy for people to be fully remote (or a bit of both!) We just ask that you join the monthly team meet ups around the UK to ensure we connect and collaborate as a wider team.
  
  

Join us and be a part of the team that's disrupting an industry, transforming the way people experience rail travel, and creating a better future for all. We offer a flexible and supportive work environment, great benefits, and the chance to work on cutting-edge projects with a team of talented and passionate individuals. Let's revolutionise the rail industry together!

At Seatfrog, we consider diversity a strength - inclusion fuels our ability to solve problems we never thought we could. Your application will be considered on its merits, without regard to your race, age, gender, religion, sexual orientation, disability status or anything else. If there is anything we need to know to enable you to fully participate in our interview process, please just let us know in your application - we want your recruitment experience to be first class!

The Hiring Process

• CVs are reviewed by a real human
• 30 Minute Intro Call - Lucy (Senior People + Talent Partner)
• Take Home Task
• 60 Minute Technical Interview - John (Head of Product) and Liz (Design Director)
• 30 Minute Bar Raiser Interview - Iain (CEO) and Dirk (CTO)
• Offer Made and Contract Sent!