We're looking for a Digital Commerce and Marketing Manager to lead eCommerce, social commerce, and shoppable media strategies. You'll partner with retail teams, package, and agencies to introduce new digital technologies. This role requires strong expertise in SEO, content, social, web, and digital commerce platforms.
Key Highlights
Key Responsibilities
Technical Skills Required
Benefits & Perks
Nice to Have
Job Description
Digital Commerce & Marketing Manager
Hampton, VA area - RELOCATION ASSISTANCE WITHIN THE US IS AVAILABLE
We’re seeking a Digital Commerce & Marketing Manager to help redefine how customers engage with our brands across the digital ecosystem. In this highly visible role, you’ll partner closely with Brand Marketing to translate business objectives into innovative digital commerce and marketing solutions that drive growth and deliver seamless user experiences.
This is an exciting opportunity to lead, influence, and innovate in a fast-paced environment while shaping the future of our digital commerce strategy.
What You’ll Do
- Lead eCommerce, social commerce, and shoppable media strategies to drive conversion
- Partner with retail teams, packaging, and agencies to introduce new digital technologies
- Define performance metrics and optimize SEO, product content, and paid search
- Deploy and optimize marketing technologies while ensuring compliance and adoption
- Manage multi-million-dollar budgets, vendors, and strategic partnerships
- Support customer engagement initiatives including email marketing and segmentation
- Collaborate cross-functionally to improve systems integration and workflows
- Ensure best-in-class user experience through thoughtful design and documentation
- Lead and develop team members while fostering a positive, high-performing culture
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What We’re Looking For
- Bachelor’s degree in Marketing, Digital Marketing, Business, IT, or related field
- 5+ years of experience in eCommerce and/or digital marketing
- 2+ years of leadership or project management experience
- Strong expertise in SEO, content, social, web, and digital commerce platforms
- Financial acumen with experience managing budgets and analyzing revenue drivers
- Working knowledge of PIM, DAM, CRM, and CMS platforms
- Excellent communication and cross-functional collaboration skills
- Proficiency in Microsoft Office
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Nice to Have
- Innovative mindset with experience launching pilot programs
- Adaptability in fast-changing environments
- Willingness to travel up to 25%
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