Senior Digital Growth Analyst

interlunar • Singapore
Remote
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AI Summary

We are looking for a Senior Digital Growth Analyst to serve as the architect of our online ecosystem. This role requires a high degree of autonomy and a full-stack creative mindset. The ideal candidate will have 3+ years of experience in a role that bridges marketing, copywriting, and design.

Key Highlights
Own the 'Triple Threat' of digital growth: Visibility (SEO/SEM), Narrative (Copywriting), and Experience (UI/UX)
Design high-converting landing pages, intuitive navigation structures, and responsive mobile interfaces
Develop and execute an organic search strategy (on-page, technical, and content-led SEO)
Key Responsibilities
Minimise friction and maximise delight
Translate complex user requirements into clean wireframes and high-fidelity prototypes
Conduct continuous usability audits to identify and fix 'leaks' in the conversion funnel
Technical Skills Required
Figma Adobe Creative Suite Sketch Canva Google Analytics 4 Search Console Ahrefs Google Ads Manager HTML CSS
Benefits & Perks
100% remote
Exceptional verbal and written communication skills
Ability to manage complex projects

Job Description


The Mission

We are looking for an Interaction & Growth Analyst to serve as the architect of our online ecosystem. You aren't just here to make things look good; you are here to ensure our digital presence is discoverable, persuasive, and frictionless.


In this role, you will own the "Triple Threat" of digital growth: Visibility (SEO/SEM), Narrative (Copywriting), and Experience (UI/UX). This is a 100% remote, individual contributor role that requires a high degree of autonomy and a "full-stack" creative mindset.


The Strategic Pillars

1. Experience Design (UI/UX)

  • The Goal: Minimise friction and maximise delight
  • Design high-converting landing pages, intuitive navigation structures, and responsive mobile interfaces
  • Translate complex user requirements into clean wireframes and high-fidelity prototypes (Figma/Adobe XD)
  • Conduct continuous usability audits to identify and fix "leaks" in the conversion funnel


2. Growth Engine (SEO/SEM)

  • The Goal: Capture and command intent
  • Develop and execute an organic search strategy (on-page, technical, and content-led SEO)
  • Manage paid acquisition channels (Google/Meta Ads) with a ruthless focus on ROAS and CAC
  • Monitor keyword trends to ensure our brand remains the answer to our customers' most pressing questions


3. Narrative & Conversion (Copywriting)

  • The Goal: Turn visitors into advocates
  • Write high-performance copy for ads, landing pages, and email sequences
  • Craft "micro-copy" that guides users through the UI with clarity and personality
  • Ensure the brand voice is consistent across all search snippets, headers, and calls to action


The Tech Stack

  • Design: Figma, Adobe Creative Suite, Sketch, Canva
  • Search/Growth: Google Analytics 4, Search Console, Ahrefs, Google Ads Manager
  • Execution: CMS platforms (Webflow, WordPress, Shopify, and beyond), ClickUp for remote sync


Requirements

  • 3+ years of experience in a role that bridges marketing, copywriting, and design
  • A "Strategist" Portfolio: We want to see how your designs drove traffic growth and how your copy drove conversions
  • Technical Literacy: You don't need to be a developer, but you should understand HTML/CSS basics and how they impact SEO and UI
  • Remote Mastery: Exceptional verbal and written communication skills and the ability to manage complex projects

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