Marketing Operations and Growth Infrastructure Lead

SALT South Africa
Remote
Apply
AI Summary

Build and own the marketing operations and growth infrastructure for a high-growth cybersecurity business. This hands-on role involves managing technical systems, ensuring lead flow, attribution, and funnel visibility. Requires 5+ years of experience in marketing operations with strong HubSpot and Salesforce skills.

Key Highlights
Build from scratch, own the infrastructure opportunity
Strategic engine, not a side project
Work at the intersection of Marketing and Sales
Key Responsibilities
Own the operational infrastructure that enables marketing programs to run effectively
Manage and optimize marketing infrastructure across HubSpot and Salesforce
Design and maintain lead routing, lifecycle stages, and funnel workflows
Implement marketing campaigns and sophisticated marketing automation
Operate webinar infrastructure and integrate event and partner lead data into CRM systems
Support SDR and sales handoff processes to ensure lead momentum
Manage advertising platforms such as LinkedIn Ads, Google Ads, and related channels
Execute campaigns using orchestration tools such as Metadata.io or similar platforms
Manage audience segmentation, targeting, and budget pacing for performance optimization
Provide clear and actionable insight into marketing performance and ROI modeling
Conduct funnel conversion analysis across lifecycle stages and track acquisition costs
Build dashboards and reports for leadership to provide visibility into pipeline forecasting
Monitor SEO performance and search analytics to drive organic growth
Conduct technical SEO audits and coordinate the implementation of improvements
Ensure all marketing campaigns are tracked correctly with robust attribution configuration
Coordinate campaign launches with marketing stakeholders and content providers
Maintain rigorous data hygiene and contact database quality
Identify opportunities to continuously improve funnel performance and conversion
Technical Skills Required
HubSpot Salesforce LinkedIn Ads Google Ads Metadata.io SEO
Benefits & Perks
R 60 000,00 - R 70 000,00 CTC per month
Fully remote within South Africa

Job Description


Salary: R 60 000,00 - R 70 000,00 CTC per month (depending on experience)

Location: Fully remote within South Africa

Note: You will have to do your own taxes


Overview:


This is not a “keep-the-lights-on” administrative role.


This is a build-from-scratch, own-the-infrastructure opportunity inside a high-growth cybersecurity business that is actively challenging how browser security is managed globally. Marketing Operations and Growth Infrastructure is a strategic engine here, not a side project. As an expert in this space, you will take full ownership of the technical systems that power the marketing programs, ensuring lead flow, attribution, and funnel visibility are world-class.


You will be trusted to think technically, move fast, and avoid the same tired B2B marketing playbooks. If your instinct is to build robust systems, challenge data silos, and create a commercially sharp growth engine, you will feel very at home.


This role will be working at the intersection of Marketing and Sales to ensure alignment and momentum. It is technical, hands-on, and designed to grow alongside the company's expansion. If you succeed, you will have built the foundational infrastructure for a global leader in SaaS security.


If you are a self-starter who wants real ownership of the tech stack, real accountability for data integrity, and the freedom to create something meaningful without layers of bureaucracy, this is a rare chance to make a very visible impact.


Duties and Responsibilities:


Marketing Operations & Infrastructure Ownership


  • Own the operational infrastructure that enables marketing programs to run effectively
  • Manage and optimize marketing infrastructure across HubSpot and Salesforce
  • Design and maintain lead routing, lifecycle stages, and funnel workflows


Growth Implementation & Automation


  • Implement marketing campaigns and sophisticated marketing automation
  • Operate webinar infrastructure and integrate event and partner lead data into CRM systems
  • Support SDR and sales handoff processes to ensure lead momentum


Digital Advertising & Related Operations


  • Manage advertising platforms such as LinkedIn Ads, Google Ads, and related channels
  • Execute campaigns using orchestration tools such as Metadata.io or similar platforms
  • Manage audience segmentation, targeting, and budget pacing for performance optimization


Data, Analytics & Reporting


  • Provide clear and actionable insight into marketing performance and ROI modeling
  • Conduct funnel conversion analysis across lifecycle stages and track acquisition costs
  • Build dashboards and reports for leadership to provide visibility into pipeline forecasting


SEO & Technical Performance


  • Monitor SEO performance and search analytics to drive organic growth
  • Conduct technical SEO audits and coordinate the implementation of improvements
  • Ensure all marketing campaigns are tracked correctly with robust attribution configuration


Market Alignment & Execution


  • Coordinate campaign launches with marketing stakeholders and content providers
  • Maintain rigorous data hygiene and contact database quality
  • Identify opportunities to continuously improve funnel performance and conversion


Requirements:


  • 5+ years experience in marketing operations, revenue operations, or growth operations
  • Strong hands-on experience with HubSpot and Salesforce
  • Proven ability to implement marketing automation and digital advertising infrastructure
  • Highly analytical, commercially minded, and comfortable working with funnel and pipeline data
  • Familiarity with advertising orchestration tools (e.g., Metadata.io) and technical SEO concepts
  • Entrepreneurial, builder mindset with strong operational discipline and attention to detail
  • Ability to work effectively across both marketing and sales teams


Please note: Due to the high volume of applications, only candidates selected for an interview will be contacted. If you do not hear from us within two weeks, please consider your application unsuccessful at this time. We thank you for your interest in the role and wish you the best in your career search.


Similar Jobs

Explore other opportunities that match your interests

Senior Marketing Manager

Marketing
6h ago
Visa Sponsorship Relocation Remote
Job Type Full-time
Experience Level Associate

HIREXE

South Africa

Junior Paid Media Specialist

Marketing
4d ago
Visa Sponsorship Relocation Remote
Job Type Full-time
Experience Level Entry level

web sem

South Africa

Marketing Director Omni-Channel Marketing

Marketing
1w ago

Premium Job

Sign up is free! Login or Sign up to view full details.

•••••• •••••• ••••••
Job Type ••••••
Experience Level ••••••

office beacon south africa

South Africa

Subscribe our newsletter

New Things Will Always Update Regularly