Director/Director - Market Research Specialist (Entertainment and Technology)
Lead market research engagements, manage client relationships, and develop research strategy for entertainment and technology clients. Manage research projects from start to finish, write research reports, and build client vendor relationships.
Key Highlights
Key Responsibilities
Technical Skills Required
Benefits & Perks
Nice to Have
Job Description
Director / Senior Director - Entertainment Market Research
Who We Are
Artisanal Consulting is a boutique market research consulting firm specializing in bespoke entertainment and technology engagements. Our company may be new to the market research scene, but our people aren’t – we’re former executives and passionate researchers from some of the best-known global agencies in the business who went out on their own to do the agency world differently. How differently? See for yourself:
- Every decision we make is centered on our team and our clients — not stock price or quarterly earnings reports. You’ll never feel pressured to make a sale or take on a project we’re not staffed for to hit an arbitrary goal. We’re selective in how much work we take on to ensure we feel proud of the work we’re doing, our clients have our full attention on every engagement, and our team isn’t overworked.
- Pop culture is the lifeblood of entertainment and technology research and our work reflects that. We follow our passions and help our clients decode pop culture trends to understand what makes consumers tick in ways that engage us—and our clients—visually and mentally. We’re proud creative and tech nerds who are not afraid to learn new tricks in service of these goals, from Photoshop edits to advanced analytics.
- As researchers and marketers, we take so much from the world that it’s only right that we give a little back. We donate a portion of all our engagements to a local charity to support the communities we come from.
For more information on who we are, please visit our website: www.artisanalconsulting.com. We offer competitive compensation, healthcare, PTO benefits, and are 100% remote in California and New York. Only applicants in these states will be considered.
The Role
Artisanal Consulting is looking for a Director to join its growing boutique market research agency. The role would report to the company’s Principal and work on global client and business engagements across a variety of industries, topics, methodologies, and research modalities. This is a full-time exempt and remote position based in CA or NY.
Responsibilities
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- Manage research and consulting engagements from start to finish across a variety of clients and methodologies, including, but not limited to, global landscape, strategy, product development, concept, brand, positioning, and post-release studies
- Write and review quantitative questionnaires, oversee programming and data setup via partners and DIY tools, and synthesize results into both written and visual reports with actionable insights and recommendations
- Write and review qualitative discussion guides, oversee fieldwork recruitment, provide backroom support for clients and moderator, collaborate on video production, and distill findings into both written and visual reports with actionable insights and recommendations; experience moderating is a plus
- Build and grow client and vendor relationships
- Respond to RFPs and lead proposals
- Present or co-present research results to clients, conferences, and webinar audiences
- Contribute to the company’s marketing strategy, including ideating and writing blog posts, capabilities decks, and thought leadership research
- Stay up-to-date on pop culture, entertainment, and tech trends and share ideas for new research topics with the broader team
Ideal Candidate – Director
- Minimum of 7 years of experience at a dedicated market research agency, preferably with an entertainment and technology focus
- BA/BS with a strong academic record
- Extensive expertise in diverse research methodologies across qualitative and quantitative modalities, including, but not limited to, MaxDiff, correspondence analysis, factor analysis, segmentation, and conjoint analysis
- Strong qualitative and quantitative analytical skills, with a passion and curiosity for learning about the world around them
- Experienced in managing client relationships, projects, writing proposals, and managing project budgets
- Has mentored, managed, and uplifted junior staff, working to develop their skills and provide feedback on their work
- Self-starter who is comfortable working both independently and collaboratively
- Strong attention to detail, project management and organizational skills
- Excellent written, oral, and visual communication skills
- Comfortable working in Microsoft Office, Keynote, and Google Workspace (Docs, Slides, and Sheets) programs
- Some comfort with or willingness to learn Adobe Photoshop, Illustrator, and Q/Displayr data processing and data analytics tools
- Personal interest and passion for streaming services, video games, sports, movies, tech, and/or anime
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We believe the target range of base compensation for this role is $115,000-$150,000, plus bonus and profit sharing eligibility, as well as fully vested employer 401k contributions after 1 year with the company. Actual and total compensation is influenced by a wide variety of factors, including but not limited to experience, skill set, level and diversity of expertise, and location.
Benefits include:
- An executive team that’s invested in your career goals and supporting your growth at the company, along with a collaborative environment that prioritizes team workload capacity over sales
- Opportunities for formalized training across research, design, and focus group moderating
- Medical, Dental, and Vision benefits, with a fully covered medical Blue Shield PPO option for the employee (with the ability to elect up to Platinum tier benefits) or Kaiser in select locations, as well as dental and vision through Delta Dental.
- 401k with an employer contribution of 3% of gross salary (employer contribution after 1 year with the company, with no vesting period)
- Bonus and profit sharing eligibility (no vesting period)
- 3 weeks of paid vacation
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