Senior Marketing Manager

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AI Summary

Lead marketing initiatives for a trusted regional brand. Develop and deliver marketing campaigns, coordinate promotional initiatives, and support sales teams. 7+ years of progressive marketing experience required.

Key Highlights
Lead marketing initiatives
Develop and deliver marketing campaigns
Support sales teams
Key Responsibilities
Planning, developing, and executing seasonal marketing campaigns
Collaborating with internal teams
Creating and updating website content
Technical Skills Required
Adobe Creative Suite Facebook Instagram LinkedIn Google Business
Benefits & Perks
Competitive annual salary of $80,000 – $118,000
Extended health and dental coverage
RRSP program
Relocation assistance for the right candidate
Opportunities for professional growth and advancement
Nice to Have
Interest in or enthusiasm for the automotive industry
Strong graphic design capabilities

Job Description


  • Lead marketing initiatives for a trusted regional brand with nearly 70 years of history serving Northern Alberta and British Columbia
  • Earn a competitive annual salary of $80,000 – $118,000, negotiable based on experience, plus benefits, relocation assistance for the right candidate, and opportunities for professional growth
  • Join a close-knit, family-owned organization where your creativity, ideas, and leadership will shape the future of marketing across multiple locations


About Pat's Auto Supply Ltd.


Pat's Auto Supply is the largest automotive parts and component supplier in the Peace region. Established in 1955, the company has built a reputation for reliability, product knowledge, and dependable service across Northern Alberta and British Columbia. Today, with six locations serving the region, Pat’s Auto Supply continues to provide a wide selection of Original Equipment Manufacturer (OEM) products, including AC Delco, alongside premium aftermarket solutions for automotive repair facilities, dealerships, fleet operators, and retail customers.

Over the decades, the automotive industry has evolved significantly, and Pat’s Auto Supply has evolved with it. By staying responsive to customer needs, advancing vehicle technologies, and changes across the market, the team has developed the experience and expertise needed to help keep drivers, businesses, and communities moving.


Through strong supplier relationships and participation in national buying groups, Pat’s Auto Supply has expanded its product selection while maintaining competitive pricing and access to structured training opportunities. This commitment to knowledge, service, and continuous improvement has helped build a workplace where employees develop their skills while supporting customers with confidence.


For more information about us, please visit patsauto.ca.


About The Opportunity


Pat's Auto Supply is looking for a full-time Senior Marketing Manager based in Grande Prairie, Alberta.


Reporting to the VP of Sales & Marketing, you will play a key role in shaping and executing marketing initiatives that strengthen Pat’s Auto Supply’s brand presence, customer relationships, and growth across Northern Alberta and British Columbia.


In this position, you will be primarily responsible for developing and delivering marketing campaigns, coordinating promotional initiatives, supporting sales teams through effective marketing materials, and leading customer and staff engagement initiatives across the organization.


More specifically, your responsibilities include but are not limited to:

  • Planning, developing, and executing seasonal marketing campaigns while tracking performance and results
  • Collaborating with internal teams including sales and inventory to support strategic marketing initiatives and promotional programs
  • Creating and updating website content while monitoring online traffic and campaign performance using analytics tools
  • Designing and producing marketing collateral such as flyers, brochures, signage, and promotional materials that support sales initiatives
  • Planning and coordinating customer and staff appreciation events including golf tournaments, branch barbecues, and company celebrations
  • Managing promotional inventory, coordinating distribution across branches, and overseeing customer gifting and loyalty initiatives
  • Administering internal programs including employee recognition initiatives and training or development events
  • Monitoring marketing trends and performance, managing campaign budgets and ROI tracking, and identifying opportunities based on regional market insights



More About You

To qualify, you will need 7+ years of progressive marketing experience, including operating at a senior level where you have been responsible for planning and executing marketing initiatives, ideally supported by a Bachelor’s degree in Marketing, Communications, or a related field. A combination of education and relevant experience will be considered.


The following are required:

  • Flexibility to work occasional evenings or weekends
  • Ability to occasionally travel locally for company events or trade shows


Additionally, the following skills and background will be highly valued:

  • Interest in or enthusiasm for the automotive industry
  • Strong graphic design capabilities using tools such as Adobe Creative Suite
  • Experience planning and executing marketing campaigns across digital and traditional channels
  • Proficiency managing social media platforms including Facebook, Instagram, LinkedIn, and Google Business
  • Experience creating marketing collateral including flyers, brochures, signage, and promotional materials
  • Experience coordinating events such as customer appreciation activities, corporate events, or community initiatives
  • Experience managing marketing budgets and tracking campaign performance
  • Strong writing, editing, and proofreading skills across digital and print communications
  • Experience managing relationships with external vendors including printers, designers, and marketing suppliers


As our ideal candidate, you will possess excellent organizational skills, strong attention to detail, and the ability to manage multiple projects simultaneously in a fast-paced environment. You will also bring confident communication skills and an outgoing personality, allowing you to comfortably represent the company while hosting events and engaging with staff, customers, and partners.


This is a hands-on marketing leadership role suited for someone who enjoys both strategic thinking and practical execution. Pat’s Auto Supply is looking for a proactive professional who can quickly step into an established marketing program, get up to speed on ongoing initiatives, and bring creativity and structure to campaigns, events, and marketing materials that support continued business growth.


About The Benefits


In return for your hard work and contributions, you will receive a competitive annual salary of $80,000 – $118,000, negotiable based on skills and experience, along with the following benefits:

  • Extended health and dental coverage
  • RRSP program
  • Relocation assistance for the right candidate
  • Opportunities for professional growth and advancement
  • Ongoing training and development opportunities
  • A supportive and collaborative team environment
  • Regular social events including winter tubing, summer camp out, paintball, and holiday parties


If you are a motivated self-starter looking to join a great team and successful company, look no further! Apply Now!


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