Marketing Analytics Specialist

austinworks โ€ข San Francisco Bay Area
Remote
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AI Summary

Marketing Analytics Specialist role involves analyzing marketing and customer data to drive campaign success. Key responsibilities include evaluating paid media performance, building dashboards, and delivering client presentations. The ideal candidate has 2-5+ years of experience in marketing analytics and strong analytical skills.

Key Highlights
Analyze marketing and customer data
Evaluate paid media performance
Build dashboards and deliver client presentations
Key Responsibilities
Analyze marketing and customer data to uncover trends, insights, and growth opportunities
Evaluate and optimize paid media performance across channels
Build and maintain dashboards and reporting frameworks
Partner with internal stakeholders to define KPIs and track campaign effectiveness
Deliver clear, compelling client presentations that translate data into strategic recommendations
Technical Skills Required
SQL Excel Looker Tableau Power BI
Benefits & Perks
Competitive hourly rate
Fully remote flexibility
Opportunity to influence marketing strategy through data
Nice to Have
Experience working in a client-facing or agency environment

Job Description


Marketing Analytics Contractor (Remote, 6-Month Contract)


Compensation: $60โ€“$65/hour


Duration: 6 months


Location: Fully Remote


About the Role

Our client, a fast-growing and highly creative digital agency, is seeking a Marketing & Analytics Specialist to support data-driven decision making across a portfolio of high-impact client engagements. This is a contract role ideal for someone who thrives at the intersection of marketing, analytics, and client-facing strategy.


Youโ€™ll work closely with cross-functional teams to analyze performance, build dashboards, and translate data into actionable insights that drive campaign success.



What Youโ€™ll Do

  • Analyze marketing and customer data to uncover trends, insights, and growth opportunities
  • Evaluate and optimize paid media performance across channels (e.g., Google, Meta, etc.)
  • Build and maintain dashboards and reporting frameworks (e.g., Looker, Tableau, or similar tools)
  • Partner with internal stakeholders to define KPIs and track campaign effectiveness
  • Deliver clear, compelling client presentations that translate data into strategic recommendations
  • Support ongoing experimentation and A/B testing initiatives
  • Ensure data accuracy and consistency across reporting systems


What Weโ€™re Looking For

  • 2โ€“5+ years of experience in marketing analytics, growth analytics, or similar roles
  • Strong experience with paid media analytics and performance marketing metrics
  • Proficiency in data visualization tools (Looker, Tableau, Power BI, etc.)
  • Solid analytical skills with experience in SQL, Excel, or similar tools
  • Ability to communicate insights clearly to both technical and non-technical audiences
  • Experience working in a client-facing or agency environment is a plus
  • Highly organized, proactive, and comfortable working in a fast-paced, remote setting


Why This Role

  • Work with a high-performing, creative team on impactful client projects
  • Fully remote flexibility
  • Competitive hourly rate
  • Opportunity to influence marketing strategy through data


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