Email Flow Specialist (Klaviyo Expert)

Email Flow Specialist (Klaviyo Expert)

Location: Open to candidates from Latin America and South Africa

Hours Schedule: Full-Time | 40 hours/week

Time Zone: 9am–5pm EST

Salary: $3500 - 4500 Base pay + up to $2,000/month (based on how many clients you can upsell)

About Company and Role

The company is a premium email marketing agency working with DTC eCommerce brands across all stages, from early-stage founders to established 7- and 8-figure operators. We are known for high-quality execution, strong systems, and results-driven retention marketing through Klaviyo.

This role is a Flow Specialist (Klaviyo Expert) position focused on building the proprietary 23-email flow setup for eCommerce brands. The company runs paid acquisition for a one-time flow buildout, and this role is critical to delivering an exceptional first experience.

You will run 1–2 onboarding calls per day, lead flow strategy, write high-quality AI-assisted copy briefs, and manage a team of 4–5 email designers to execute these flows efficiently and at scale. This is a fast-paced, execution-heavy role requiring strong leadership, communication, and process ownership.

Brands often start with a one-time flow project and later upgrade into the company’s full done-for-you email marketing service. Successful upsells into this long-term package are rewarded with monthly performance bonuses.

Key Responsibilities:

• Lead onboarding calls (1–2 per day) with new eCommerce brands
• Own strategy and execution for the 23-email flow buildout

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• Build, optimize, and QA all email flows and pop-up forms in Klaviyo
• Write clear AI-assisted copy drafts and detailed creative briefs
• Lead and manage a team of 4–5 email designers
• Coordinate flow design reviews and approvals via Figma
• Oversee project execution in Airtable from kickoff to completion
• Ensure all flows are built correctly, tested, and launched on schedule
• Deliver an exceptional onboarding experience that drives client trust
• Upsell qualified brands into the full done-for-you email management service

Must-Have Qualifications

• 3–5+ years of hands-on Klaviyo experience (flows/automation heavy)
• 1+ years email marketing agency experience
• Excellent English (very clear communication, minimal accent)
• Experience running onboarding or strategy calls
• Proven ability to lead teams and manage fast-paced workflows
• Strong copy instincts and experience using AI copy workflows
• Highly organized, deadline-driven, and process-oriented
• Comfortable with repetitive systems while working with new brands daily

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Nice-to-Have Qualifications

• Experience with other ESPs (Mailchimp, HubSpot, Omnisend)
• Familiarity with Figma for collaborating with designers
• Past DTC eCommerce brand experience
• Experience working with distributed teams across Latin America

Other Information

• Monthly bonuses of Up to $3,000 a month are earned by hitting upsell conversion targets
• Clients that upgrade are transitioned to a long-term Account Executive
• Work can feel repetitive due to standardized flow systems
• This role is ideal for someone who enjoys onboarding calls, fast-paced execution, and learning new brands daily
• Remote-friendly team across Latin America, South Africa, and the Philippines
• Highly systemized agency with strong growth forecast for 2026
• Long-term opportunity to grow into senior leadership roles within the company