Digital Marketing Specialist - Performance Marketing Lead

Haystack United Kingdom
Remote
Apply
AI Summary

Lead high-impact growth campaigns across the UK, Europe, and the GCC using data-driven strategies and cutting-edge AI automation. Spearhead demand generation and brand visibility through Google Ads, PPC, and Paid Social. Mentor a Campaign Executive and collaborate cross-functionally to optimize the customer journey.

Key Highlights
Lead end-to-end execution of integrated digital campaigns
Implement AI-powered workflows and content tools
Mentor a Campaign Executive and collaborate cross-functionally
Key Responsibilities
Lead the end-to-end execution of integrated digital campaigns
Scale marketing efficiency by implementing AI-powered workflows and content tools
Own the full performance funnel, setting KPIs, managing significant budgets, and delivering ROI-focused reporting to senior stakeholders
Technical Skills Required
Google Ads Salesforce ChatGPT Jasper Midjourney Pardot Analytics
Benefits & Perks
Competitive salary of £50,000 - £55,000
Total remote flexibility
High levels of autonomy and creative freedom

Job Description


Digital Marketing Specialist | £50,000 - £55,000

We're working with a high-growth strategic consultancy that partners with global brands on digital transformation and innovation on this exciting opportunity.

This is a data-driven role for a performance marketer looking to blend multi-channel strategy with cutting-edge AI automation. You will spearhead high-impact growth campaigns across the UK, Europe, and the GCC, using tools like Google Ads, Salesforce, and advanced AI content engines to drive measurable brand visibility.

The Role

  • Lead the end-to-end execution of integrated digital campaigns, focusing on demand generation and brand visibility through Google Ads, PPC, and Paid Social.
  • Scale marketing efficiency by implementing AI-powered workflows and content tools like ChatGPT, Jasper, and Midjourney for rapid asset creation.
  • Own the full performance funnel, setting KPIs, managing significant budgets, and delivering ROI-focused reporting to senior stakeholders.
  • Mentor a Campaign Executive and collaborate cross-functionally to optimize the customer journey and PR activity.
  • Drive innovation by testing new automation scripts and experimental digital channels to stay ahead of the technology curve.

What You'll Need

  • Proven experience in Campaign or Demand Generation marketing, specifically within B2B, SaaS, or high-growth Tech sectors.
  • Hands-on mastery of Google Ads and advanced Analytics, with a track record of scaling paid search and social accounts.
  • Technical proficiency with marketing automation and CRM ecosystems, specifically Pardot and Salesforce.
  • Practical, professional experience using AI tools (ChatGPT, Jasper, etc.) to streamline content production and campaign workflows.
  • A commercial, analytical mindset with the ability to manage complex budgets and translate data into actionable growth strategies.

What's On Offer

  • Competitive salary of £50,000 - £55,000 with a clear Temp-to-Perm pathway within a scaling global consultancy.
  • Total remote flexibility, allowing you to work from anywhere while supporting a prestigious international client portfolio.
  • High levels of autonomy and the creative freedom to shape the marketing function of a fast-growing business.
  • Mentorship opportunities and a culture centered on innovation, digital transformation, and professional development.

Apply via Haystack today!


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