Drive measurable pipeline results through strategic content creation and execution. Collaborate with cross-functional teams to turn data insights into compelling narratives. Ideal candidates have 5+ years of experience in content marketing, demand generation, or related roles within B2B SaaS.
Key Highlights
Key Responsibilities
Technical Skills Required
Benefits & Perks
Job Description
This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Brand Marketing Manager in the United States.
This role offers an exciting opportunity to shape and scale brand marketing efforts in a fast-paced, high-growth environment. You will be responsible for creating strategic, data-driven content that fuels lead generation, pipeline growth, and overall revenue impact. Collaborating closely with demand generation, analytics, and cross-functional teams, you will turn complex data and industry insights into compelling narratives that educate and engage target audiences. This position combines creative content development with rigorous performance measurement, giving you direct influence on marketing strategy and execution. Ideal candidates are highly organized, analytical, and skilled storytellers with experience in B2B SaaS and retail media. You will have the autonomy to drive initiatives, optimize campaigns, and make a measurable impact on business outcomes.
Accountabilities
As a Brand Marketing Manager, you will lead the creation and execution of content that drives measurable pipeline results:
- Develop and execute content strategies aligned with revenue and pipeline goals.
- Write and produce high-performing assets including guides, checklists, playbooks, webinars, and evergreen lead magnets.
- Partner closely with the demand generation team to ensure content supports integrated campaigns and drives conversions.
- Analyze proprietary data sets and collaborate with BI/analytics teams to translate insights into compelling, actionable content.
- Optimize content performance across channels, including email marketing, landing pages, and distribution platforms.
- Contribute to planning and execution of webinars and other lead generation initiatives.
- Continuously improve content effectiveness through A/B testing, messaging refinement, and adoption of best practices.
- Stay current on retail media trends, competitive insights, and emerging B2B demand generation tactics.
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Candidates should bring strong content marketing expertise, analytical skills, and industry knowledge:
- 5+ years of experience in content marketing, demand generation, or related roles within B2B SaaS.
- Direct experience in retail media, eCommerce, or digital advertising.
- Proven ability to create content programs that drive measurable pipeline and business impact.
- Strong data storytelling skills, translating raw data and insights into clear, actionable narratives.
- Experience collaborating with analytics or BI teams on research-driven content.
- Proficiency in email marketing, landing page optimization, and content distribution best practices.
- Exceptional writing, editing, and project management skills.
- Ability to operate independently in a fast-paced, high-growth environment.
- Strong cross-functional collaboration and communication skills.
- Competitive annual base salary range: $105,000-$115,000, plus eligibility for additional annual bonus compensation.
- Unlimited paid time off, paid holidays, and floating holidays.
- Comprehensive health benefits: medical, dental, vision, FSA/HSA, life insurance, and pet insurance.
- 401(k) plan with employer match.
- Paid parental leave.
- Up to 2 days of paid volunteer time with a 501(c) organization.
- Fully remote work environment with flexible policies supporting work-life balance.
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We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
Why Apply Through Jobgether?
Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
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