AI Summary
We are seeking an experienced Paid Media Manager to join our B2B marketing agency. You will develop and execute multi-channel paid media strategies, focusing on Google Ads, Microsoft Ads, and social media platforms. The ideal candidate will have a proven track record in managing paid media campaigns and optimizing accounts for maximum results.
Key Highlights
Develop and execute multi-channel paid media strategies
Deep knowledge of Google Ads, Microsoft Ads, LinkedIn/Facebook, Twitter Ads, and Display programs
Proven success in managing Paid Media campaigns
Key Responsibilities
Develop and execute multi-channel paid media strategies
Set-up, implementation, and management of paid media campaigns in multiple verticals
Ad copy creation, testing, and optimization
Budget management and allocation
Testing of keyword, ad copy, and landing page strategies
Optimize accounts for maximum results and meet client goals (CPL/ROI)
Reporting and analysis of campaigns
Technical Skills Required
Benefits & Perks
Remote work
Nice to Have
SEO Experience
Experience with ABM technology (6sense and/or Demandbase)
Job Description
100% Remote
We are a B2B marketing agency specializing in driving growth for their clients. Working at the crossroads of creativity, technology, and analytics, they combine the science of data, the art of media, and the discipline of strategy with the orchestration of ABM to help their clients fi nd, keep and scale the right relationships with their ideal customers while proving impact on revenue.
We are seeking an experienced Paid Media Manager to join their team for this remote role!
Responsibilities
- Develop and execute multi-channel paid media strategies
- Deep knowledge of Google Ads, Microsoft Ads, LinkedIn/Facebook Twitter Ads, Display programs
- Set-up, implementation, and management of paid media campaigns in multiple verticals
- Ad copy creation, testing, and optimization
- Budget management and allocation
- Testing of keyword, ad copy, and landing page strategies
- Optimize accounts for maximum results and meet client goals (CPL/ROI)
- Reporting and analysis of campaigns
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- Minimum of 2-3 years of Paid Media Marketing experience
- SEO Experience Nice to Have (But not required)
- Proven success in managing Paid Media campaigns - please provide case studies if available
- Work independently under pressure, meet deadlines, manage several projects simultaneously, and set priorities with minimal supervision
- Experience with ABM technology (6sense and/or Demandbase) preferred
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