Associate Director of Marketing (Remote, US Companies)

At Near, we help top talent in Latin America find remote roles with US companies. Our mission is to create better lives by fostering a remote work culture that transcends borders.

About the role

Join our client’s team as an Associate Director of Marketing and help lead and scale a global, fast-moving marketing function within the travel and hospitality industry. The company operates in the short-term rental space, delivering tech-enabled, premium group travel experiences across multiple destinations, combining hospitality, real estate, and technology.

You will own and help orchestrate a distributed marketing organization spanning brand, creative, and growth, ensuring alignment between storytelling, channel performance, and revenue outcomes.

Responsibilities

Marketing Leadership & Team Management

• Lead day-to-day execution across brand, creative (content, photography, social), and growth (performance, SEO, lifecycle, CRM)
• Manage a globally distributed team of designers, copywriters, photographers, performance marketers, and agency partners

Brand Strategy & Identity

• Own brand voice, visual identity, and storytelling across all guest and homeowner touchpoints
• Ensure consistency across a premium, experience-driven hospitality brand

Social Media & Content Strategy

• Drive strategy and execution across Instagram, TikTok, and emerging platforms
• Ensure social channels reflect aspirational travel experiences and drive engagement

Channel Distribution Marketing

• Manage marketing execution across 60+ OTAs (Airbnb, Vrbo, Booking.com, Expedia, etc.)

Interested in remote work opportunities in Marketing & Sale? Discover Marketing & Sale Remote Jobs featuring exclusive positions from top companies that offer flexible work arrangements.

• Align listings, content, and merchandising with performance goals

Performance Marketing Oversight

• Oversee paid social, paid search, programmatic, affiliate, and attribution strategies
• Ensure efficient acquisition and measurable ROI across channels

Integrated Campaigns & Growth Initiatives

• Lead seasonal campaigns, market launches, property onboarding initiatives, and hospitality portfolio activations

Content & Creative Production Systems

• Build scalable systems for photography, editing, and content deployment across a large property portfolio

Operations, Budget & Reporting

• Manage budgets, forecasting, and performance reporting to senior leadership
• Ensure marketing efficiency and alignment with business KPIs

AI-Driven Marketing Operations

• Implement AI-native workflows across content creation, media buying, analytics, and operational efficiency
• Leverage tools like ChatGPT and Claude to increase speed and scale

Requirements

• 5+ years of marketing experience in luxury hospitality, travel, or premium consumer brands
• Strong background in brand management, social media, and channel/distribution marketing
• Hands-on experience with OTAs (Airbnb, Vrbo, Booking.com, etc.)
• Experience managing distributed teams, contractors, or agencies
• Proven ability to build or scale premium or luxury brands
• Strong fluency in AI tools and modern marketing workflows
• Excellent English communication skills (written and spoken, near-native level)
• Ability to work US business hours (PST / CST / EST alignment required)

Logistics & Benefits

• Fully remote
• Competitive USD payment
• 15% performance bonus
• Generous PTO
• US holidays
• Fast-paced, high-growth environment in the travel and real estate industry

Why join

This is a high-impact leadership role where you’ll shape how a global hospitality brand scales its marketing engine — connecting brand, performance, and distribution in a highly operational, AI-enabled environment.