Influencer Marketing Manager

afk United Kingdom
Remote
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AI Summary

Manage and grow relationships with game publishers in the European market. Develop and execute influencer marketing campaigns to drive commercial growth. Collaborate with internal teams to deliver best-in-class results.

Key Highlights
Manage relationships with game publishers
Develop and execute influencer marketing campaigns
Collaborate with internal teams
Key Responsibilities
Serve as a primary contact for assigned client accounts
Build strong, long-term relationships based on trust, performance, and transparency
Manage end-to-end influencer campaigns, ensuring seamless execution across global markets
Technical Skills Required
Influencer tools Analytics Tracking systems CRM platforms
Benefits & Perks
Competitive salary and bonus scheme
20 days holiday, plus public holidays
Flexible working hours and location
Remote working & career progression funds

Job Description


 Influencer Marketing Manager - Games


The role:

We are looking for an Influencer Marketing Manager to manage and grow relationships across a portfolio of game publishers in the European market.

This is a client-facing role for someone who thrives on building strong partnerships, delivering exceptional service, and contributing to commercial growth. You will play a key role in the client relationship — supporting strategic direction, aligning on objectives, and ensuring campaigns consistently deliver measurable impact.

You will have the opportunity to work on globally recognised titles, partnering with ambitious publishers and studios to deliver campaigns at the highest standard.

Beyond day-to-day execution, you will act as a proactive partner to your clients: bringing forward new ideas, mastering their games, identifying growth opportunities, anticipating challenges, and continuously elevating the quality of our service. We are looking for someone who is organised, commercially aware, and committed to raising the standard of what great agency partnership looks like.


Responsibilities, not limited to;


Relationship Management

  • Serve as a primary contact for assigned client accounts
  • Build strong, long-term relationships based on trust, performance, and transparency
  • Maintain regular communication, ensuring clients feel consistently supported and informed
  • Anticipate client needs and proactively present solutions before challenges arise


Strategic Growth & Proactive Ideation

  • Manage end-to-end influencer campaigns, ensuring seamless execution across global markets
  • Collaborate closely with internal teams (media buying, creative, operations) to deliver best-in-class results
  • Maintain high standards for deliverables, timelines, and reporting
  • Ensure campaigns align with both brand objectives and performance goals


Campaign Management & Quality Control

  • Oversee end-to-end influencer campaigns, ensuring seamless execution
  • Collaborate closely with internal teams (media buying, creative, operations) to deliver best-in-class results
  • Maintain high standards for deliverables, timelines, and reporting
  • Ensure campaigns align with both brand objectives and performance goals


Performance & Accountability

  • Own account performance metrics and ensure clear ROI tracking
  • Present campaign insights and strategic recommendations with clarity and confidence
  • Translate data into actionable next steps and long-term strategy


Service Excellence

  • Champion a proactive, not reactive, service mindset
  • Ensure clients always feel prioritized, heard, and supported
  • Handle challenges with professionalism, composure, and solution-driven thinking
  • Continuously elevate the quality and sophistication of our service offering


Ideal Candidate

  • 4-5 years experience in influencer marketing
  • Proven ability to innovate in the creator space, pioneering new approaches and delivering first-class creator experiences
  • Experience executing six-to-seven figure campaigns for AAA and global gaming brands
  • Strong technical understanding of influencer tools, analytics, tracking systems, and CRM platforms
  • Exceptional communication, relationship management, and stakeholder alignment skills
  • Highly analytical with the ability to turn data into clear insights and business recommendations
  • Proven ability to manage multiple, high-complexity projects under tight deadlines
  • Fluency in English required; additional European language(s) a strong advantage


Location

  • Remote, UK & EMEA based


Company benefits

  • Competitive salary and bonus scheme
  • 20 days holiday, plus public holidays depending on where you are based
  • Flexible working hours and location - work from anywhere in the world!
  • Learning & development opportunities
  • Remote working & career progression funds

If you're a quick learner with a keen eye for detail, we want to hear from you!



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