Marketing Coordinator

Who We Are

Hi there 👋 We’re Ethena, compliance training that customizes itself to you. Ethena combines top-rated training content with intelligent AI that builds and adapts training to reflect your company’s unique brand, roles, policies, and risks, so it feels like your team, whether that’s hard hats or virtual meetings. From auto-assigning courses based on HRIS data to transforming your policies into interactive training in minutes, Ethena helps People, Legal, and Compliance teams launch in days (not months) and cut learner seat time by up to 60% with adaptive learning paths. Ethena supports 1M+ learners across 2,000+ organizations, with a 93% learner approval rating and 96% customer renewal rate. Over the past several years, we’ve delivered consistent, durable growth, including 120%+ net dollar retention, 95%+ gross dollar retention, and strong enterprise expansion across industries. Ethena has become a go-to compliance partner for modern, global organizations.

Beyond training, Ethena unifies core compliance tools, Hotline & Case Management, Policy Bot, and Phishing Simulator, into a single platform, with built-in audit trails and compliance controls teams can trust.

Trusted by teams at companies like Genesco, Asana, Pinterest, and Synaptics, it’s a great time to join us.

How We Work

We’re a team that values diversity in all its forms and loves adding new perspectives. We ask thoughtful questions, challenge assumptions, and build with empathy, for customers and for each other. We care about craft, we love feedback, and we take ownership. We also embrace humor (yes, the puns are real), because doing serious work doesn’t have to feel so serious.

Our workforce is fully remote, and your personal working hours can be based on your own timezone. All team-wide meetings are scheduled to be inclusive of all North American time zones.

Who we're looking for

We’re looking for a Marketing Coordinator to join our Marketing team! This role will report to our Director of Demand Generation and Marketing Operations and will be a critical part of how we keep Ethena’s marketing engine running and growing as we go all-in on Agentic AI for HR and Compliance professionals.

In this role, you’ll be the team’s utility player. You’ll spend your time across just about every marketing function, contributing to content production, event execution, and the essential day-to-day tasks that keeps a lean marketing team moving. We’re hiring at a pivotal moment as we scale: we’ve launched a new certification program, our webinar program has produced a goldmine of repurposeable content, and new product functionality requires a new set of campaign activities. We need someone who can pick up the work, ship it fast, and find ways to make every input go further with AI.

You may notice that we have an HQ in Brooklyn, but our workforce is fully remote and this role is open to anyone based in the United States. Your personal working hours can be based on your location, within standard continental US timezones. Ethena tries to be inclusive of those based outside of Eastern time for large team meetings.

Reports to

Evan Doyle / Director of Demand Generation and Marketing Operations

What you'll do

• Execute the Day-to-Day and Flex Support: keeping the marketing motion moving takes a lot of doing and you’ll be our doer. Building emails in Hubspot, publishing blogs on Wordpress, keeping data clean - the tasks are varied but undeniably critical.
• Scale our Current Content Output: Take webinar recordings, transcripts, and recaps and use AI (plus your own creativity) to spin them into blog posts, one-pagers, social clips, lead magnets and other marketing assets.
• Put your Left and Right Brain to Work: You’ll bring a spirit of creativity, fun and experimentation to your work while backing it all with data and technical expertise.

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• Ensure Continuity: Step in to ensure our compliance certification and webinar programs don’t miss a beat while a senior team member goes on parental leave.
• Learn. A lot: Our team doesn’t let a knowledge gap slow us down and as a generalist, you’ll have the opportunity to pick up skills and show impact across every marketing function.
• Think AI-First: Vibe code an app? Turn a Webinar into a Blog Post? Create an automated AI lead workflow? Then you’re our kind of person!
  
  
  

What Makes a Great Candidate

• Generalist Mindset: You like wearing many hats. You’d rather pick up a new skill than say it can’t be done. You’d be as comfortable publishing a blog post as you are running a webinar or building an SFDC report.
• Coachable and Quick to Learn: You ask great questions, take feedback well, and don’t need a six-month ramp to start contributing. You’ll learn our stack, our industry, and our brand voice quickly to start making an impact quickly.
• A Get-It-Done Workstyle: You’d rather ship something good today than wait two weeks for the perfect version.
• Some MarTech Fluency: You’re comfortable with Salesforce, marketing automation (HubSpot is a plus), have learned the ins-and-outs of a few other tools and understand the basics of how leads move through a B2B funnel.
• AI-Forward and Iterative: You are genuinely excited to leverage AI and automation to solve problems and amplify your impact.
• Anti-Boring Mindset: You believe compliance training (and its marketing) should spark joy, not cringe-inducing, and you bring a sense of humor to your work.
  
  
  

Physical demands

• This is sedentary work that primarily involves sitting/standing in a home office environment. Occasional travel may be required.
  
  

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At Ethena, we're committed to fair and equitable compensation. We carefully evaluate each candidate's skills and qualifications to provide our best possible offer upfront. Our no-negotiation policy ensures that our first offer is always our best offer, promoting pay equity throughout our organization.

Physical Demands

This is sedentary work that primarily involves sitting/standing in a home office environment.

Location

Ethena is a remote-first organization and is currently hiring candidates based in the United States.

We are not currently offering employer visa sponsorship for this role.

AI Usage in Interviews:

We’re big fans of AI and use it heavily in our day-to-day work. That said, to ensure fairness and accurate skill assessment, we do not allow the use of AI tools (including note takers, transcription tools, or recordings) during interviews. If you have questions or need accommodations, we’re happy to chat — just let us know.

Benefits

The benefits offered for this position can be found here. We provide unlimited PTO.

How To Apply

Applications for this position will be accepted via our job board. Excited about the opportunity, but worried you don’t meet all the requirements? Apply anyway, and give us both the chance to find out. We welcome you to read more about our approach to job descriptions by our Chief People Officer, Melanie Naranjo. Curious to know what it’s like to interview with us? Read more here.

Ethena is proud to be an Equal Opportunity Employer and is committed to a diverse and inclusive workplace. We believe that a successful organization is one that celebrates its employees for who they are, who they love, and the unique lens through which they experience the world. Ethena does not discriminate based on race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, Veteran status, or other legally protected status. We understand that our differences make us better. They empower us to learn from each other, lean on each other, and create a product and community that models the behavior we hope to see in others.

Disclaimer: The salary, other compensation, and benefits information are accurate as of the date of this posting. The Company reserves the right to modify this information at any time, subject to applicable law.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.