Email Marketing Automation Specialist

thecorporate • India
Remote
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AI Summary

Design, build, and deploy automated email workflows using platforms like Mailchimp, Klaviyo, or HubSpot. Segment audiences dynamically using behavioral data, CRM signals, and lifecycle stages to personalize messaging at scale. Optimize subject lines, CTAs, layout, and send times through rigorous A/B and multivariate testing to lift open, click, and conversion rates.

Key Highlights
Email marketing automation
Behavioral segmentation
A/B testing
Key Responsibilities
Design, build, and deploy automated email workflows
Segment audiences dynamically using behavioral data, CRM signals, and lifecycle stages
Optimize subject lines, CTAs, layout, and send times through rigorous A/B and multivariate testing
Technical Skills Required
Mailchimp Klaviyo HubSpot Marketing Hub Google Analytics A/B Testing Behavioral Segmentation CRM Integration UTM Tracking
Benefits & Perks
100% remote work with flexible hours
Quarterly performance bonuses tied to campaign ROI and engagement lifts
Access to marketing tech stack credits for personal growth and tool experimentation
Nice to Have
Experience with SendGrid or Braze
Familiarity with SQL for querying campaign data
Knowledge of GDPR/CCPA compliance for email marketing

Job Description


About The Opportunity

A fast-scaling leader in the B2B SaaS and digital growth ecosystem, we empower enterprise teams with data-driven marketing automation and customer journey orchestration. Our remote-first team builds high-impact email campaigns that convert, nurture, and retain global audiences—leveraging behavioral targeting, segmentation, and A/B testing to drive measurable ROI across industries.

Role & Responsibilities

  • Design, build, and deploy automated email workflows (welcome, onboarding, re-engagement, drip) using platforms like Mailchimp, Klaviyo, or HubSpot.
  • Segment audiences dynamically using behavioral data, CRM signals, and lifecycle stages to personalize messaging at scale.
  • Optimize subject lines, CTAs, layout, and send times through rigorous A/B and multivariate testing to lift open, click, and conversion rates.
  • Collaborate with Product and Sales to align email content with product launches, feature updates, and pipeline goals.
  • Monitor KPIs (deliverability, bounce rate, unsubscribes, ROI) and implement corrective actions to maintain list health and inbox placement.
  • Integrate email analytics with Google Analytics, Segment, or Snowflake to tie campaign performance to downstream revenue metrics.

Skills & Qualifications

Must-Have

  • Mailchimp
  • Klaviyo
  • HubSpot Marketing Hub
  • Google Analytics
  • A/B Testing
  • Behavioral Segmentation
  • CRM Integration
  • UTM Tracking

Preferred

  • Experience with SendGrid or Braze
  • Familiarity with SQL for querying campaign data
  • Knowledge of GDPR/CCPA compliance for email marketing

Benefits & Culture Highlights

  • 100% remote work with flexible hours—build your ideal work rhythm.
  • Quarterly performance bonuses tied to campaign ROI and engagement lifts.
  • Access to marketing tech stack credits for personal growth and tool experimentation.

Skills: testing,data,analytics,a/b testing,email

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