Digital Marketing and Executive Assistant Intern

Company Description

Dot Golf Co, headquartered in Indianapolis, is revolutionizing golf accessories through its patented magnetic DOT system. This customizable snap-in technology allows golfers to swap collectible logos on hats, headcovers, and apparel to showcase their personal style. Launched in 2024, Dot Golf Co. has been likened to the "Crocs for golf gear," offering a fresh and innovative way for players to express themselves through their equipment.

About the Role

We are looking for a current Indiana University student to join us as a Digital Marketing and Executive Assistant Intern. This is a virtual, hands-on role for a creative, organized self-starter who wants real ownership over marketing initiatives and executive support work. The internship is structured to provide meaningful experience now, with the opportunity for a full-time position after graduation for the right candidate.

Compensation and Logistics:

• Flexible scheduling around class schedule
• Fully remote
• Approximately 10 to 15 hours per week during the school year, with potential for more during summer or breaks
• Duration: one semester, with extension possible
• As part of this internship, you'll have the opportunity to earn bonuses and payouts based on your performance, your contributions, and the company's overall results.

Required Qualifications

• Current Indiana University student in good academic standing (any major considered, marketing, communications, business, or related preferred)
• Strong organizational skills with attention to detail
• Strong creative instincts and visual sense
• Portfolio showcasing social media work, content calendars you have managed, and examples of digital strategy
• Excellent written and verbal communication skills
• Reliable, responsive, and comfortable managing your own time

Preferred Qualifications

• Experience with social media platforms (Instagram, TikTok, LinkedIn)
• Familiarity with content creation tools (Canva, CapCut, Adobe Creative Suite, Figma, etc.)
• Experience with scheduling and analytics tools
• Basic photo and video editing skills
• Copywriting experience for brand voice and short-form content
• Experience with CRM or project management tools (HubSpot, Notion, Asana, Trello, Monday, etc.)
• Understanding of basic marketing analytics and KPIs (engagement rate, reach, CTR, conversion)
• Comfort working with executives and handling confidential information professionally

Responsibilities: Digital Marketing

• Manage and execute the social media content calendar across platforms
• Draft, schedule, and publish posts that align with brand voice and visual identity
• Create original content including graphics, short-form video, captions, and stories
• Monitor engagement, respond to comments and DMs, and flag opportunities or issues
• Track performance metrics and report on what is working and what is not
• Research trends, competitors, and emerging platforms relevant to the brand
• Support digital strategy planning, including campaign concepts and content themes
• Collaborate on influencer outreach and partnership coordination
• Assist with email marketing campaigns, including drafting, scheduling, and list management
• Help maintain and update website content as needed
• Coordinate with photographers, designers, or contractors when projects require outside support upon approval from
• Build content libraries and organize digital assets

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Responsibilities: Executive Assistant

• Manage calendar, schedule meetings, and coordinate logistics for the executive
• Responsible for monitoring and maintaining founder’s to-do list 
• Attend select meetings to capture notes, track key takeaways, and follow up on action items
• Organize digital files, contacts, and documents for easy access
• Maintain confidentiality on sensitive business and personal matters

What You Will Gain

• Real ownership of marketing initiatives and executive support workflows
• Exposure to the inner workings of a fast growing startup
• A portfolio of work you can use for future opportunities

At the heart of it, we’re looking for a right hand who's also a creative force. You'll have creative freedom, an open invitation to pitch ideas and concepts, and a real say in how this brand grows. For the right person, it's a path to a full-time marketing or executive role after graduation.

Please apply with the following:

• Resume
• Link or attachment showing social media work, content calendars, and any digital strategy examples

Applications will be reviewed on a rolling basis. We will respond to qualified candidates within one to two weeks.