Lead the strategic development of WUR's online channels including the corporate website wur.nl, translating organizational ambitions into product vision and roadmap. Manage cross-functional collaboration, backlog prioritization, supplier relationships, and continuous improvement of digital services. Requires 5+ years experience in online environments with Drupal, JIRA, GA4, and strong stakeholder management skills.
Key Highlights
Key Responsibilities
Technical Skills Required
Benefits & Perks
Job Description
Your job
Does online technology and strategy make your heart beat faster? Are you customer-oriented and proactive, and do you enjoy collaborating with colleagues from many different departments? Then we are looking for you as a Product Owner in WUR’s online core team.
Within Corporate Communications and Marketing, we work together with IT on a modern online environment for employees and external target groups. In multidisciplinary teams, we work on themes such as CRM, marketing automation, digitalization, self-service, security, and data management.
We are looking for a Product Owner for our online core team. This team manages and develops the online channels that support our external communications, with the corporate website wur.nl as the primary platform. The website runs on Drupal.
In this role, you will collaborate with colleagues from across the entire organization, including marketing, communications, data, and security. This will give you a good overview of the various areas of work within WUR as well as the target groups we serve.
This Is What You Will Do
You set the online course
You translate WUR’s online ambitions into a clear product vision, roadmap, and priorities. Together with the core team and the channel owners, you ensure that online channels, platforms, and digital customer journeys align well.
You manage the backlog
You gather requests from the organization and translate them into epics, features, and user stories. Based on data, user insights, and organizational goals, you determine the priorities. You guide improvements and new functionalities from development to release.
You connect and prioritize
You bring various interests together and make clear choices. Additionally, you advise colleagues on online developments and digital possibilities. You ensure clear communication regarding priorities, progress, and changes.
You maintain control
You manage suppliers and technical partners and monitor the coherence between the CMS, online tools, and digital standards. In doing so, you keep an eye on accessibility, privacy, security, and developments such as AI.
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You analyze user behavior, feedback, and platform performance in collaboration with the team. Based on this, you initiate improvements in usability, content structure, performance, and online service delivery. You promote an agile way of working, in which development and improvement are continuous.
Your qualities
You are an experienced and proactive professional with a strong affinity for online services. You move easily between technology, design, and user needs, and know how to translate complex issues into clear, workable solutions. You are a strong communicator, think in possibilities, and feel at home in a dynamic, data-driven environment.
- Bachelor's or Master's working and thinking level and at least 5 years of relevant work experience in an online environment.
- Solid knowledge of technology and design (front- and back-end website), administration, content management systems (including Drupal), ticketing systems (JIRA), and analysis tools (e.g., GA4).
- Follows trends and new developments to further develop and implement them together with our strategic partner.
- Familiar with the (implementation of) Web Accessibility Guidelines.
- Experience with stakeholder management in a complex, data-driven organization.
- Strong communication skills and the ability to make technology understandable to end users.
You are a proactive professional who easily switches between users, stakeholders, and technology. You take initiative, know how to distinguish between main and secondary issues, and make choices based on data and facts. Thanks to your organizational sensitivity, you bring different interests together and create support for changes. You communicate clearly and can make technical issues understandable to diverse target groups. At the same time, you remain curious about new developments and translate opportunities into concrete improvements.
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Wageningen University & Research offers excellent terms of employment (https://www.wur.nl/en/jobs/conditions-of-employment). A few highlights from our Collective Labour Agreement include:
- working hours that can be discussed and arranged so that they allow for the best possible work-life balance;
- sabbatical leave, study leave, and partially paid parental leave;
- there is a strong focus on vitality and you can make use of the sports facilities available on campus for a small fee;
- a fixed year-end bonus of 8,3%;
- excellent pension scheme.
When it comes to your contract, we initially offer a one-year contract with the intention of converting it to an indefinite contract.
We encourage development and internal mobility within our organisation. Our recruitment and selection policy sets out the conditions that apply specifically to you as a (former) employee. If you have any questions, we are happy to help.
Coming from abroad
Wageningen University & Research is the university and research centre for life sciences. The themes we deal with are relevant to everyone around the world and Wageningen, therefore, has a large international community and a lot to offer to international employees.
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Feeling welcome also has everything to do with being well informed. Wageningen University & Research's International Community (https://www.wur.nl/en/jobs/expats-new-international-staff) page contains practical information about what we can do to support international employees coming to Wageningen. Furthermore, our Welcome Center can assist you with any additional advice and information about for example housing, opening a bank account or schooling. Finally, certain categories of international staff may be eligible for a tax exemption on a part of their salary during the first five years in the Netherlands.
Important information
For more information about the position, please contact Haico Minkhorst, Teamlead, via email: haico.minkhorst@wur.nl (mailto:haico.minkhorst@wur.nl).
Questions about the procedure? Get in touch with Edvard Jongschaap, Sr. Corporate Recruiter, via email: edvard.jongschaap@wur.nl (mailto:edvard.jongschaap@wur.nl).
Ready to apply?
Click on the application button next to the vacancy on our website. Only applications submitted through our website will be considered.
You can apply up to and including Monday July 20, 2026. Internal candidates are preferred to apply before June 22, 2026. Applications are reviewed regularly. Therefore, the position may be filled before the stated closing date.
Welcome, safe, and valued
Wageningen University & Research (WUR) highly values diversity and inclusion because we believe that different insights lead to innovative solutions. We create a work environment where everyone feels welcome, safe, and appreciated, regardless of background, identity, or experience. Together, we are building a culture where everyone's unique contribution adds to the success of our organization.
We are
The mission of Wageningen University & Research is “To explore the potential of nature to improve the quality of life”. Under the banner Wageningen University & Research, Wageningen University and the specialised research institutes of the Wageningen Research Foundation have joined forces in contributing to finding solutions to important questions in the domain of healthy food and living environment. With its roughly 30 branches, 7,600 employees (6,700 fte) and 13,100 students and over 150,000 participants to WUR’s Life Long Learning, Wageningen University & Research is one of the leading organisations in its domain. The unique Wageningen approach lies in its integrated approach to issues and the collaboration between different disciplines.
Read the 5 reasons (https://www.wur.nl/en/Jobs/Why-choose-WUR.htm) why your future colleagues enjoy working at WUR and watch the video below to get an idea of our green campus!
We will recruit for the vacancy ourselves, so no employment agencies please. However, sharing in your network is appreciated.
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