Content Director

About Whitespectre

HELLO. We’re Whitespectre. A global team of 70+ Technologists, Product Managers and Designers who create exceptional digital products and experiences for our client partners- from ambitious scale-ups to industry leaders. The products we deliver transform companies and touch millions of users everydays. Our partnerships last for years, built on outstanding results, quality, and long-term success.

For over a decade, we’ve been delivering software that spans robust backend platforms, cutting-edge IoT applications, best-in-class mobile and web applications, and today AI-driven products and experiences. Now, we're seeking a Director of Content who can translate our approach and expertise into compelling stories, presentations, and campaigns that expand our reach and strengthen our unique positioning.

The Role:

As our Director of Content, you'll lead our content efforts and strategy. Collaborating closely with our senior leaders, you'll act as a writer, collaborator, editor, and strategist to transform insights into compelling content that resonates across various channels and helps build our client portfolio and attract best-in-class talent.

The role today is focused on creating, fostering, and promoting impactful content. For the right candidate, however, there is potential to promote into a broader remit for Whitespectre’s marketing and business development efforts.

Key Responsibilities:

• Collaborate with senior leads and the wider Whitespectre team to generate and gather key topics, themes, and ideas that align with our overall content strategy.
• Drive the creation and prioritization of content briefs, working alongside the team to distill sometimes complex and technical concepts into creative presentations with a strong message
• Be a steward for the Whitespectre positioning and ‘voice’, and be able to adapt that for different contexts, audiences, and voices in the organization
• Create content in a variety of formats that highlights our expertise and reflects our passion for growing businesses through technology (thought leadership articles, blog articles, videos, social media posts, website, newsletter etc)
• Work with our in-house design team to create visual content that improves engagement and enhances our storytelling
• Interview clients and external subject matter experts to enhance our case studies and build our audience
• Develop and implement a comprehensive content distribution strategy, including:
• Optimizing content for different platforms
• Creating a cadence for content release to maintain consistent engagement
• Identifying and leveraging new channels, forums, and partnerships for content amplification, including co-marketing initiatives
• Analyze content performance and impact and use these insights to align with exec leadership and suggest new strategies
• Stay on top of competitive tracking and key voices in the space, both to ensure we differentiate ourselves and also take inspiration when we identify great examples
• Collaborate with the executive team to drive improvements to our credentials deck and other important presentations for business development efforts

Qualifications:

• Proven track record in content marketing, thought leadership, communications, or similar roles, ideally in tech and/or consulting
• Exceptional writing, editing, and storytelling skills with the ability to adapt to different voices and styles
• Adept at using AI in content workflows, and without sacrificing quality, tone, or originality
• Strong collaborative skills. You are happy being a creative thought partner, editor/producer, or creator- as the role requires
• Analytical mindset with experience in measuring content performance and strategic impact and the ability to clearly communicate this at the exec level
• Excellent attention to detail
• Ability to effectively prioritize and manage multiple initiatives, basing decisions on the impact-to-effort ratio while also keeping a long-term view
• Passion for technology and its potential to drive business transformation
• Ability to work with a significant crossover with our core hours: 11am - 7pm Central European Time.

Benefits of working at Whitespectre

We foster an inclusive working environment that provides:

• Competitive salaries, with payment in USD
• Annual Performance & Salary Reviews, with proactive career management
• 20 Days PTO & 3 Charity Days annually
• Great company environment - check out our 4.8 employee rating on Glassdoor
• An emphasis on Work-life balance - flexible working hours for efficient teaming in a 100% remote environment (proudly remote first for 10 years!)
• Funded face-to-face meet ups in Barcelona, as well as, South America and Asia
• Assisted Relocation package
• Cross-company knowledge groups - improve your expertise, share your learnings and work with different technologies and tools
• Generous Employee Referral Plan
• Team Fitness and Charity Initiatives