Senior Staff Engineer - Lead Generation & Customer Acquisition

Sonova Group Germany
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AI Summary

Design and implement scalable tech solutions for global lead generation and customer acquisition. Act as technical bridge between Marketing and Engineering while mentoring engineers and driving pragmatic decisions. Requires 10+ years of end-to-end systems experience with strong cloud and DevOps expertise.

Key Highlights
Hands-on Senior Staff Engineer role with technical leadership and mentoring responsibilities
End-to-end design and implementation of lead generation platforms, tracking, attribution, and CRM integrations
Bridge between Marketing and Engineering teams with GCP, Terraform, and GitHub DevOps expertise
Key Responsibilities
Design and implement scalable tech solutions end-to-end
Act as the bridge between Marketing and Engineering, translating ideas into real systems
Build and optimize customer acquisition platforms, tracking, attribution, and CRM integrations
Improve DevOps, automation, and infrastructure (GCP, Terraform, GitHub)
Support UI/UX improvements and A/B testing
Mentor engineers and help the team move faster and work smarter
Balance multiple requests, challenge priorities, and drive pragmatic decisions
Technical Skills Required
JavaScript Python Google Cloud Platform (GCP) Terraform GitHub
Benefits & Perks
30 days of paid annual leave
Subsidized VBB or Deutschland ticket
Dedicated learning & development budget with weekly learning time
LinkedIn Learning license
Company Urban Sports Club membership
Mobility allowance for relocation

Job Description


Berlin/Hybrid

As a Senior Staff Engineer, you’ll be the go-to technical expert driving end-to-end solutions that power lead generation and customer acquisition across global markets.

This is a hands-on, high-impact IC role with strong technical leadership and mentoring.

Your Responsibilities

  • Design and implement scalable tech solutions end-to-end
  • Act as the bridge between Marketing and Engineering, translating ideas into real systems
  • Build and optimize customer acquisition platforms, tracking, attribution, and CRM integrations
  • Improve DevOps, automation, and infrastructure (GCP, Terraform, GitHub)
  • Support UI/UX improvements & A/B testing
  • Mentor engineers and help the team move faster and work smarter
  • Balance multiple requests, challenge priorities, and drive pragmatic decisions


Your Profile

  • 10+ years in Software Engineering (end-to-end systems) and proven tech leadership experience
  • Strong hands-on coding: JavaScript + Python
  • Solid experience with cloud (GCP/AWS) + Infrastructure as Code (Terraform)
  • Proven experience working at the intersection of Marketing & Tech
  • Understanding of lead generation, tracking, attribution, and CRM integrations
  • Experience driving complex projects independently in fast-paced environments
  • Ability to simplify complexity and influence non-technical stakeholders


Why join us

As one of the world’s leading hearing care providers headquartered in Switzerland, we’re committed to building an inclusive culture. We want to create an environment where you can balance a successful career with your commitments and interests outside of work, through our flexible hybrid working model.

We offer a wide range of opportunities for both your professional and personal development and growth.

  • Own and shape a growing digital unit with real business impact
  • Opportunity to influence global expansion
  • 30 days of paid annual leave
  • Subsidized VBB or Deutschland ticket
  • Dedicated learning & development budget and weekly learning time + LinkedIn Learning license
  • Company Urban Sports Club membership
  • Mobility allowance for relocation if you are relocating to join our team




Sonova is an equal opportunity employer.

We team up. We grow talent. We collaborate with people of diverse backgrounds to win with the best team in the market place. We guarantee every person equal treatment in regard to employment and opportunity for employment, regardless of a candidate’s ethnic or national origin, religion, sexual orientation or marital status, gender, genetic identity, age, disability or any other legally protected status.

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