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Demand Generation Manager

Jobgether • United State
Remote
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AI Summary

The Demand Generation Manager will drive measurable growth by executing high-impact demand generation programs for innovative AI-powered SaaS solutions. This role involves owning key marketing initiatives across digital, content, events, account-based marketing, and outbound channels. The ideal candidate combines strong B2B SaaS marketing experience with hands-on campaign execution expertise and a data-driven mindset.

Key Highlights
Execute multi-channel demand generation and account-based marketing campaigns
Collaborate with cross-functional teams to develop target account strategies and full-funnel campaign execution plans
Test and optimize new acquisition channels, creative assets, audience targeting, and campaign messaging
Key Responsibilities
Lead the execution and optimization of multi-channel marketing programs designed to generate qualified pipeline and accelerate business growth
Partner with cross-functional teams to develop target account strategies and full-funnel campaign execution plans
Test and optimize new acquisition channels, creative assets, audience targeting, and campaign messaging
Technical Skills Required
Marketing Automation CRM Systems B2B Marketing
Benefits & Perks
Competitive compensation package
Fully remote work environment
Flexible vacation policy
Comprehensive medical, dental, and vision insurance
Nice to Have
Familiarity with the multifamily or PropTech industry

Job Description


This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Demand Generation Manager based in the United States.

This is an exciting opportunity to drive measurable growth by executing high-impact demand generation programs for innovative AI-powered SaaS solutions. In this role, you will own key marketing initiatives across digital, content, events, account-based marketing, and outbound channels while collaborating closely with Sales, Product Marketing, Revenue Operations, and Marketing Operations teams. You will play a critical role in building a predictable pipeline, optimizing campaign performance, and identifying new growth opportunities through experimentation and data-driven decision-making. Working in a fast-paced, remote-first environment, you will help shape scalable go-to-market strategies while contributing directly to revenue growth. This role is ideal for an execution-focused marketer who thrives on delivering results and continuously improving marketing performance.

Accountabilities

As the Demand Generation Manager, you will lead the execution and optimization of multi-channel marketing programs designed to generate qualified pipeline and accelerate business growth. Working cross-functionally with commercial and marketing teams, you will ensure campaigns are effectively planned, measured, and continuously improved. Key responsibilities include:

  • Executing multi-channel demand generation and account-based marketing (ABM) campaigns across key customer segments
  • Partnering with cross-functional teams to develop target account strategies and full-funnel campaign execution plans
  • Testing and optimizing new acquisition channels, creative assets, audience targeting, and campaign messaging
  • Collaborating with web and product marketing teams to improve landing pages, forms, CTAs, and conversion performance
  • Running rapid experimentation cycles based on campaign performance data and sales feedback
  • Monitoring campaign effectiveness through pipeline reporting, conversion analysis, ROI tracking, and pipeline velocity metrics
  • Working closely with Marketing Operations and Revenue Operations to maintain campaign tracking, lead routing, lead scoring, and attribution accuracy
  • Managing campaign budgets and forecasting to maximize marketing efficiency and return on investment
  • Contributing to the development of scalable demand generation processes that improve pipeline predictability and revenue impact

Requirements

The ideal candidate combines strong B2B SaaS marketing experience with hands-on campaign execution expertise and a data-driven mindset. You are comfortable working in a high-growth environment, collaborating across teams, and leveraging modern marketing technologies to deliver measurable business outcomes. Preferred qualifications include:

  • 5+ years of experience in B2B marketing with a strong focus on demand generation and customer acquisition
  • Experience working in high-growth startup or technology environments
  • Hands-on expertise across at least two growth channels such as Paid Search, Paid Social, ABM platforms, email marketing, lifecycle marketing, SEO, or outbound programs
  • Strong knowledge of marketing automation platforms, CRM systems, and marketing technologies such as HubSpot, Salesforce, LinkedIn Campaign Manager, and AI productivity tools
  • Proven ability to execute and optimize end-to-end marketing campaigns with a focus on measurable pipeline growth
  • Strong analytical skills with experience interpreting campaign metrics and translating insights into action
  • Excellent collaboration and communication skills with experience partnering closely with Sales, SDRs, and marketing stakeholders
  • Highly organized, execution-oriented, and comfortable managing multiple initiatives simultaneously
  • Experience within B2B SaaS environments; familiarity with the multifamily or PropTech industry is considered a plus
  • Authorization to work in the United States without current or future employment visa sponsorship

Benefits

  • Competitive compensation package
  • Fully remote work environment across most of the United States
  • Flexible vacation policy
  • Paid parental leave
  • Comprehensive medical, dental, and vision insurance
  • 100% company-paid short-term disability, long-term disability, and basic life insurance
  • Supplemental insurance options, including pet insurance
  • 401(k) retirement savings program
  • Regular in-person team offsites to foster collaboration and connection
  • Opportunity to join a profitable, high-growth technology company with significant career growth potential.

How Jobgether Works

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

Why Apply Through Jobgether?

Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.


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