Senior Marketing Manager

Experience: 8.00 + years

Salary: Confidential (based on experience)

Expected Notice Period: 7 Days

Shift: (GMT+05:30) Asia/Kolkata (IST)

Opportunity Type: Remote

Placement Type: Full Time Permanent position(Payroll and Compliance to be managed by: B2B SaaS Singapore based Transportation, Logistics, Supply Chain and Storage platform)

(*Note: This is a requirement for one of Uplers' client - B2B SaaS Singapore based Transportation, Logistics, Supply Chain and Storage platform)

What do you need for this opportunity?

Must have skills required:

marketing a data or predictive analytics product., Track record building an audience, CPL, Enterprise B2B SaaS Marketing, Logistics, LTV, MQL-to-SQL), or freight tech., Owns the pipeline metrics (CAC, supply chain

B2B SaaS Singapore based Transportation, Logistics, Supply Chain and Storage platform is Looking for:

What You’ll Own

• Marketing strategy and direction: Take company goals and what the CEO, Sales, and
  
  
  

Product need, turn it into a clear, prioritized marketing plan and translate business

priorities into clear quarterly marketing plans with measurable goals, ensuring every

initiative contributes to pipeline growth, customer expansion, or brand awareness.

• Product marketing: Own Portcast''''''''s product marketing strategy from positioning through
  
  
  

launch execution. Work closely with Product, Sales, Customer Success, Solutions, and

customers to deeply understand new capabilities, identify differentiated messaging, and

bring new products and features to market. Build sales enablement materials, competitive

positioning, customer stories, and launch plans that help our Commercial team succeed.

Build positioning, messaging, launch plans, sales enablement, customer communications,

and supporting campaigns that help customers understand the value of what we''''''''re

building. We don''''''''t want marketing to simply receive launch requests. We want someone

who actively drives the launch process, challenges whether we''''''''re telling the right story,

and ensures great product work never goes unnoticed.

• Event marketing: Decide which events are worth attending or sponsoring each quarter,
  
  
  

own organizer outreach and logistics, and make sure we show up where our buyers are.

• Cross Functional Leadership: Partner closely with the CEO, Product, Sales, Customer
  
  
  

Success, and Solutions to align marketing with business priorities. Proactively identify

opportunities for launches, campaigns, and market education instead of waiting for

requests. You''''''''ll be expected to navigate pressure from multiple stakeholders, prioritize

effectively, communicate trade offs clearly, and ensure marketing consistently delivers the

highest business impact.

• Team leadership: Lead and mentor a lean team of two marketers. Set clear priorities,
  
  
  

coach team members, provide regular feedback, raise the quality bar across marketing,

and create an environment where people continue to grow while maintaining high

execution standards.

• Data-driven decisions: Own the inbound pipeline and every lever in it. Measure what
  
  
  

matters, find the right insights, and reallocate spend and effort to what''''''''s working. Your

reporting should make trade-offs obvious.

What We’re Looking For

• Bachelor''''''''s or Master''''''''s in Marketing, Business, or a related field, or equivalent.
• Enterprise B2B SaaS Marketing: You have significant experience leading marketing
  
  
  

within an enterprise B2B SaaS environment. You understand complex buying committees,

long sales cycles, and how marketing contributes to revenue growth beyond lead

generation.

• Product Marketing Expertise: You have a strong product marketing foundation with
  
  
  

experience owning positioning, messaging, go to market strategy, product launches,

customer storytelling, and sales enablement. You know how to turn technical products into

compelling business narratives.

• Ownership and Initiative: You naturally spot opportunities before others do. You don''''''''t
  
  
  

wait for someone to ask you to market a new feature, write a customer story, or launch a

campaign. You proactively identify what matters, build momentum across teams, and drive

initiatives through to completion with minimal direction.

• Curiosity for Logistics Domain: You enjoy learning technical domains and quickly
  
  
  

becoming fluent in new industries. Experience in logistics, supply chain, transportation, or

freight technology is highly valued, but equally important is a genuine curiosity to

understand our customers, products, competitive landscape and market in depth.

• Marketing leadership: Proven senior marketing experience in B2B SaaS selling into the
  
  
  

enterprise. You have led marketing and can point to pipeline and revenue impact, not just

activity. You are fluent in marketing metrics such as CAC, CPL, LTV, MQL-to-SQL

• Growth and demand generation: You have a good working understanding of
  
  
  

performance marketing and the key metrics behind it (CAC, CPL, LTV, MQL-to-SQL). The

Growth Marketing Manager will own execution, day-to-day delivery, and experiment

design. Your role is to stay close to performance, provide input where needed, and ensure

work is aligned to broader business priorities.

• Content quality and standards: Execution and production of content will sit with the
  
  
  

Content Marketing Manager, while your role is to guide direction, review output, and set

them to a higher standard.

• AI Forward Mindset: You consistently apply AI across advanced marketing workflows and
  
  
  

actively experiment with new tools as they emerge.

• Startup Builder Mentality: You thrive in lean, fast moving environments where ownership
  
  
  

is high and resources are limited. You''''''''re comfortable balancing strategic leadership with

hands-on execution and enjoy building processes, programs, and marketing assets

yourself when needed.

• Cross Functional Influence: You work effectively across Product, Sales, Customer
  
  
  

Success, and executive leadership. You are comfortable challenging assumptions,

navigating competing priorities, and driving alignment across teams.

• People leader and mentor: You develop the people around you. You give honest
  
  
  

feedback and care about your team''''''''s growth as much as their output.

• Strong communicator: You communicate clearly across a diverse, distributed,
  
  

  Browse our curated collection of remote jobs across all categories and industries, featuring positions from top companies worldwide.

  
  

cross-cultural team. You can be opinionated, but you engage with other views and

compromise when it''''''''s right. You can simplify complex ideas, influence stakeholders, and

build trust across diverse groups.

What’s In It For You

• Build in an industry that''''''''s still defining modern B2B marketing: Logistics & supply
  
  
  

chain technology is at an exciting stage of digital transformation, with significant

opportunities to rethink how enterprise software is marketed. We believe curiosity, strong

product marketing fundamentals, and the ability to learn quickly matter more than prior

logistics experience. You''''''''ll have the opportunity to bring fresh ideas, challenge

conventional thinking, and help shape what great marketing looks like in this industry.

• Globally distributed, remote-first flexibility: Work with a fully distributed team across
  
  
  

Asia and Europe, built on trust, accountability, and collaboration. Our diversity of

perspectives fuels how we market and keeps us curious.

• Visibility & Impact: With a lean structure, your work is effective from day one, owning one
  
  
  

of the company''''''''s most strategic functions, you''''''''ll see your decisions move pipeline and

revenue directly and shape how Portcast goes to market. You''''''''ll own marketing end to end,

influence company strategy, and work alongside Product, Sales, and Customer Success to

drive business growth. This is a hands-on leadership role where you''''''''ll shape strategy

while staying close to execution. From product launches and messaging to event strategy

and GTM initiatives, you''''''''ll have the autonomy to move ideas from concept to impact

without layers of approval.

OUR CORE VALUES GUIDE EVERYTHING WE DO

• Curiosity: We dig into why a campaign worked or didn''''''''t, why a buyer behaves the way
  
  
  

they do, not just what to ship next. We seek to understand customers, products, markets,

and results at a deeper level.

• Ownership: We act like founders. We don''''''''t wait to be told what to market, and we stay on
  
  
  

a problem until it actually moves the number.

• Raising the bar: We don''''''''t settle for content or campaigns that are merely fine. We hold a
  
  
  

high standard for quality, craft, and the experience our brand creates.

• Effectiveness: We focus on marketing that creates real pipeline and revenue impact. We
  
  
  

prioritize the right problems, make practical trade-offs, and ship work that drives outcomes,

not just output.

How to apply for this opportunity?

• Step 1: Click On Apply! And Register or Login on our portal.
• Step 2: Complete the Screening Form & Upload updated Resume
• Step 3: Increase your chances to get shortlisted & meet the client for the Interview!
  
  
  

About Uplers:

Our goal is to make hiring reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant contractual onsite opportunities and progress in their career. We will support any grievances or challenges you may face during the engagement.

(Note: There are many more opportunities apart from this on the portal. Depending on the assessments you clear, you can apply for them as well).

So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don't hesitate to apply today. We are waiting for you!