Performance Marketing Manager

Job Title: Performance Marketing Manager

Location: Jaipur (Relocation Mandatory)

Experience: 5+ Years

CTC: ₹12–18 LPA (Up to ₹20 LPA for exceptional candidates) + 10–15% Performance Bonus

Job Responsibilities

• Manage and optimize Meta & Google Ads campaigns.
• Handle monthly ad budgets of ₹30–50L+.
• Monitor and improve CAC, ROAS, LTV, CM1/CM2, and revenue performance.

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• Plan and execute A/B testing and creative experiments.
• Prepare creative briefs and performance insights.
• Analyze campaign data and identify growth opportunities.
• Explore and launch new acquisition channels (YouTube, OTT, etc.).
• Work with GTM, Pixel, and event tracking to ensure accurate attribution.

Mandatory Requirements

• 5+ years of Performance Marketing experience.
• D2C/eCommerce experience is mandatory.
• Strong expertise in Meta Ads and Google Ads.
• Experience managing ₹30–50L+ monthly ad spend.
• Strong understanding of CAC, ROAS, LTV, CM1/CM2, attribution, and cohort analysis.
• Knowledge of GTM, Meta Pixel, and event tracking.
• Experience independently scaling campaigns and making strategic decisions.

Interested in relocating to India? Check out our comprehensive Relocation Jobs in India page with detailed relocation packages and benefits.

• Willing to relocate to Jaipur.

Preferred Skills

• Fashion/Apparel/Lifestyle industry experience.
• Server-side tracking (CAPI).
• Looker Studio, Power BI, or Tableau.
• SQL basics.
• Amazon Ads, YouTube Ads, or OTT Ads.
• CRO experience.
• Meta Blueprint Certification.