Sales And Marketing Specialist

Position Title: Sales and Marketing Specialist

Reports To: CEO and Sales and Marketing Manager

Location: Ho Chi Minh City, Vietnam

Employment Type: Full-Time, On-Site

Company Overview: We are an established immigration consulting firm with a 24-years of experience, legally representing clients before the Canadian government both federally and provincially. We are seeking a dynamic and results-driven Sales and Marketing Specialist to join our team and drive client acquisition, enhance our brand visibility, and contribute to our ongoing success.

Key Responsibilities:

Sales Duties:

1. Client Acquisition:

• Leverage digital channels (social media, email marketing, online ads) to attract potential clients.
• Highlight our firm's 24 years of experience and success stories to engage prospects.

2. Consultations:

• Conduct virtual consultations to understand client needs and present tailored service offerings.
• Use persuasive communication to convert consultations into new clients.

3. Follow-Up:

• Utilize CRM tools for timely and effective follow-ups with leads and clients.
• Maintain strong client relationships to foster trust and loyalty.

4. Sales Targets:

• Develop and implement strategic and innovative techniques to achieve or exceed sales targets.
• Continuously assess and refine sales approaches to optimize results.

5. Reporting:

• Create detailed sales reports using advanced analytics.
• Provide data-driven insights and recommendations to the CEO and management team.

6. Contract Management:

• Efficiently manage digital contracts, ensuring accuracy and legal compliance.
• Coordinate with clients and legal teams to streamline the contract signing process.

Marketing Duties:

1. Strategy Development:

• Develop and implement comprehensive marketing strategies that emphasize our 24 years of experience.
• Align marketing efforts with the overall business objectives of the firm.

2. Content Creation:

• Develop engaging and informative content, including blogs, social media updates, videos, and newsletters.
• Highlight our firm's history, success stories, and client testimonials.

3. Market Research:

• Conduct thorough market research using modern tools to identify industry trends and opportunities.
• Use insights to refine marketing strategies and campaigns.

4. SEO and SEM:

• Apply advanced SEO and SEM strategies to maximize the firm’s online visibility.
• Monitor and optimize website traffic and search engine rankings.

5. Event Coordination:

• Organize and manage virtual events, webinars, and workshops.
• Showcase our 24-year track record and expertise in immigration consulting.

6. Brand Management:

• Ensure a cohesive and contemporary brand image across all marketing materials.
• Maintain brand consistency in visual and verbal communication.

7. Campaign Performance:

• Utilize real-time analytics to monitor and optimize marketing campaign performance.
• Continuously promote our brand and extensive experience to a broad audience.

Additional Duties:

1. Public Relations:

• Conduct PR initiatives to enhance our firm's reputation.
• Engage with media and participate in community involvement activities to increase brand awareness.

Qualifications:

• Bachelor’s degree in Marketing, Business Administration, International Relations, or a related field. MBA or advanced degree preferred.
• 3+ years of proven experience in international marketing, preferably within the immigration or legal services industry.
• Demonstrated achievements in revenue and profit growth.
• Strong understanding of the Vietnamese market with specific knowledge of local business dynamics.
• Excellent communication, negotiation, and interpersonal skills.
• Ability to work independently and manage multiple projects simultaneously.
• Skilled in using technology tools and information management software.
• Proficiency in English and Vietnamese.

Benefits:

• Competitive salary and performance-based incentives.
• Relocation assistance and support.
• Opportunities for professional growth and career development.
• A dynamic and supportive work environment.
• Comprehensive state-mandated benefits, including Social Insurance, Health Insurance, and Unemployment Insurance.

If you are a proactive and driven professional looking to make an impact, we want to hear from you!

Please submit your resume via email: info@minhle.ca

Le Immigration Group is an equal opportunity employer; all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, pregnancy, age, marital status, disability, status as a protected veteran, or any legally protected status.