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Google Ads Specialist / PPC Specialist

dashclicks • Costa Rica
Remote
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AI Summary

Manage and optimize Google Ads and PPC campaigns for clients across multiple industries. Execute day-to-day campaign management, keyword selection, budget administration, and performance reporting. Requires 3+ years of proven experience in paid search advertising with strong analytical and Excel skills.

Key Highlights
Remote position working with LATAM-based team on US business hours (EST)
Manage Google Ads, Bing, search, display, and retargeting campaigns
3+ years of proven paid search advertising experience required
Key Responsibilities
Research and administer accounts for Google paid campaigns, identifying opportunities and building budgets
Execute day-to-day optimization and management of campaigns, delivering digestible metrics to clients
Spearhead the building of paid media client offerings, articulating features and benefits
Participate in forming effective paid search strategies
Launch and optimize various PPC campaigns
Oversee accounts on search platforms including Google AdWords and Bing
Be involved in keyword selection and audience targeting
Track KPIs to assess performance and pinpoint issues
Produce reports for management including dashboards
Write attractive and concise copy for adverts
Suggest and develop new campaigns across multiple channels
Keep abreast of PPC and SEM trends
Effectively manage campaigns penetrating existing client base with new products and increasing new business acquisition
Work independently using the company's project management tool to track tasks, meet deadlines, and ensure smooth workflow
Communicate with clients through the company dashboard, address content-related queries, and incorporate feedback
Assist in the management and optimization of search ads, display network, and retargeting campaigns
Technical Skills Required
Google Ads PPC Campaign Management Excel
Benefits & Perks
Work from anywhere in Latin America
Competitive compensation
Professional development opportunities

Job Description


Profile: PPC Specialist

Location: Remote (LATAM)

Shift: 9 a.m. to 5:30 p.m. Eastern Time

Note: Please submit your CV in English only.


Join One of the Fastest-Growing White-Label Marketing Platforms in the World!


DashClicks is a U.S.-based marketing technology company that’s been empowering agencies for over 15 years. With a team of 60+ full-time experts across the globe, we provide world-class white-label fulfillment and software solutions to thousands of marketing agencies. We’re a stable, rapidly scaling company that values innovation, collaboration, and long-term growth.


This is your opportunity to work directly with exciting brands, master your craft across multiple industries, and drive measurable growth on a global stage—all from the comfort of your home. If you thrive in a fast-paced environment and love the challenge of applying your creative and analytical skills to new business puzzles every day, we want to hear from you.

We are in search of a Google Ads specialist, who will be responsible for managing and optimizing Google AdWords campaigns. They’re tasked with creating, updating, and monitoring ad copy, keywords, bids, and other elements of Google's marketing strategy.


Google Ads specialists must be well-versed in digital marketing best practices. They need to know how to create compelling ads that will catch the attention of potential customers while also driving conversions. The specialist also needs to know how to effectively manage the budget so that they can maximize ROI on every dollar spent. Management reserves the right to modify or update the job description at any time, and such changes may be made without prior notice. The job description does not constitute a contract of employment and is subject to managerial discretion.


Responsibilities:


  • Research and administer accounts for Google paid campaigns with the awareness to identify opportunities, building budgets along the way.
  • Executive day-to-day optimization and management of campaigns, including the delivery of digestible metrics to clients.
  • Spearhead the building of our paid media client offerings, being able to articulate features and benefits.
  • Participate in forming effective paid search strategies.
  • Launch and optimize various PPC campaigns.
  • Oversee accounts on search platforms (e.g. Google AdWords, Bing).
  • Be involved in keyword selection and audience targeting.
  • Track KPIs to assess performance and pinpoint issues.
  • Produce reports for management (e.g. dashboards).
  • Write attractive and concise copy for adverts.
  • Suggest and develop new campaigns across multiple channels.
  • Keep abreast of PPC and SEM trends.
  • Effectively manage campaigns that penetrate both our existing client base with new products and increase the acquisition rate of new business.
  • Work independently using the company’s project management tool to track tasks, meet deadlines, and ensure smooth workflow
  • Communicate with clients through the company dashboard, address their content-related queries, and incorporate feedback.
  • Assist in the management and optimization of our search ads, display network and retargeting campaigns.


Position Requirements:


  • 3+ years of proven experience in paid search advertising, and Google Ads.
  • Proven experience with Google Ads.
  • Proven results in the management of campaigns (will be requested at the interview with details.)
  • Strong quantitative, analytical, and problem-solving skills with an ability to juggle multiple campaigns under pressure.
  • Exceptional Excel skills, proficiency with databases, and data-oriented environments.
  • Strong Organization & Time Management Qualities.


Why You'll Love Working With Us (What We Offer)


  • Work from anywhere in Latin America. We operate on a schedule aligned with US business hours (EST / GMT-4) to ensure seamless client collaboration.
  • A Culture of Ownership & Ambition: Join a transparent, close-knit team where you’ll have real, hands-on ownership of your projects from day one.
  • This isn't just another job. You'll work on a product trusted by 30,000+ marketing agencies worldwide and drive transformational growth for exciting US brands.
  • We're a fast-paced environment with significant opportunities for professional development. Your growth is our growth.
  • Competitive compensation and an exciting growth plan tied to your performance


Note: Kindly ensure to submit the CV in the English language only.


This job can also be searched as Media Buyer, Paid Ads Specialist Google Ads Specialist, Paid Ads Manager, Google Ads Manager, PPC Specialist, Google Ads Specialist, Paid Media Management, Performance Marketing, etc.


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