O
Performance Marketing Manager (AI-Focused Growth & Demand Gen)
Visa Sponsorship
Relocation
AI Summary
Lead high-impact performance marketing campaigns across major platforms (Google, Meta, TikTok, LinkedIn, etc.) to drive scalable growth and optimize customer acquisition cost (CAC) for a cutting-edge AI-native ERP startup. Own end-to-end campaign strategy, testing, attribution, and reporting while scaling budgets up to $250K/month. Join a fast-moving, equity-rich environment where marketing innovation directly shapes product and company direction.
Key Highlights
Own performance marketing strategy across 6+ channels (Google Ads, Meta, TikTok, LinkedIn, Reddit, X, programmatic, CTV) with weekly A/B testing and creative iteration
Scale budgets from $50K to $250K/month while maintaining efficiency and improving ROAS through data-driven optimizations
Set up and optimize conversion tracking, attribution models, and cohort analysis to deliver actionable insights for sales and leadership
Key Responsibilities
Run and optimize high-performing campaigns across Google, Meta, TikTok, LinkedIn, Reddit, X, programmatic, podcast ads, and CTV platforms
Test 10+ new ad concepts weekly, collaborating with designers and creatives to refine high-converting creative assets
Expand spend into new channels (e.g., programmatic, CTV) as core channels prove ROI and scale performance marketing efforts
Own performance reporting from top-of-funnel to pipeline generation, delivering weekly readouts to sales and marketing leadership
Set up or significantly improve conversion tracking, attribution models, and customer segmentation strategies
Conduct A/B testing, cohort analysis, and customer segmentation to refine campaign performance and improve ROAS
Technical Skills Required
Benefits & Perks
Equity: $40,000 - $60,000
Base Salary: $160,000 - $200,000
Medical, dental & vision insurance
One Medical membership
Mental health support (Talkspace)
Fertility & family-building support (Kindbody)
Virtual healthcare (Teladoc Health)
401(k) benefits
Commuter benefits
Learning & development budget
Unlimited AI tokens
Visa & permanent residence sponsorship
Relocation support for employees moving to New York
Flexible PTO (27 days, including public holidays)
Collaborative in-office culture with no bureaucracy
Job Description
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Performance Marketing Manager
Dualentry
Marketing & Communications
New York, NY, USA
USD 160k-200k / year + Equity
Posted on Aug 14, 2026
Apply now
About DualEntry
DualEntry is building the OS for finance.
Every business needs a financial system of record, yet the world's largest fintech market ($220B+) still runs on software from the 1990s. DualEntry's AI-native ERP automates accounting from data entry to close, so finance teams move faster, spend less and incur less risk.
In just 2 years we've raised $100M+ from Lightspeed, Khosla Ventures, Contrary and Google Ventures and earned the trust of customers from $5M ARR to publicly traded companies.
We hire outliers - people who have achieved difficult things, in their careers or beyond. You'll find leaders, colleagues who've competed at the highest levels of sport, performed on Broadway, trained with UFC champions and founded the country’s largest Python community.
Looking to advance your Marketing & Sale career with relocation support? Explore Marketing & Sale Jobs with Relocation Packages that include comprehensive packages to help you move and settle in your new role.
- Run and optimize campaigns across Google, Meta, Tiktok, Instagram, Youtube, LinkedIn, Reddit, and X while managing budgets, testing creative, and driving down CAC week over week
- Test 10+ new ad concepts per week across channels, working with our designer and creative partners to iterate on what's converting
- Stand up new channels (programmatic, podcast ads, CTV) as we prove out the core ones and expand spend
- Own performance reporting from top-of-funnel through lead and pipeline generation, delivering regular readouts to the sales and marketing leadership
- Set up or significantly improved conversion tracking and attribution
- Optimize campaigns, audiences, and creative strategy to improve ROAS across the performance marketing ecosystem
- Conduct A/B testing, cohort analysis, and customer segmentation to improve campaign performance
- 3-5 years of experience managing digital marketing campaigns
- Hands-on experience with LinkedIn Campaign Manager, Google Ads and/or Meta Ads Manager
- Managed $50K-$250K/month in spend and scaled budgets while maintaining efficiency
Discover our full range of relocation jobs with comprehensive support packages to help you relocate and settle in your new location.
- Significant equity ownership in one of the top AI companies in the world
- You’re joining early and will grow with DualEntry
- Your feedback shapes the product directly
- High-speed, high-trust environment with high expectations
- Jan made sure we were the ones being understood. Owned marketing messaging, positioning, and voice. Redesigned the DualEntry website in her first 90 days. Also launched a bi-coastal NYC/SF campaign covering over 100+ billboards that lifted brand visibility and awareness
- Ana took the lead and owned the community and events at DualEntry from end to end. Thousands of attendees across 15+ events in 6 months. Dinners, roundtables, poker night and much more!
- George grew organic search traffic from 2-5 clicks a day to 80-90 clicks a day, a 2330% increase (24x), excluding career and branded queries, through targeted SEO and content work.
- Bruno built Slack bots that surface CFO job changes and funding announcements in real time, automate our gifting flow, and sync everything to HubSpot and Hex, so signals become warm intros and campaign performance lands directly in our dashboards.
- Equity: $40,000 - $60,000
- Base Salary: $160,000 - $200,000
- Medical, dental & vision insurance
- One Medical membership
- Mental health support (Talkspace)
- Fertility & family-building support (Kindbody)
- Virtual healthcare (Teladoc Health)
- 401(k) benefits
- Commuter benefits
- Learning & development budget for courses, certifications & language learning
- Unlimited AI tokens
- AI skills development & enablement
- Visa & permanent residence sponsorship
- Relocation support for employees moving to New York
- Flexible PTO (27 days, including public holidays)
- Collaborative, in-office culture with no bureaucracy
- Snacks, drinks, team events & more
Interested in relocating to United State? Check out our comprehensive Relocation Jobs in United State page with detailed relocation packages and benefits.
Jan Abaza, Founding Product Marketing Manager at DualEntry
Apply now
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