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Senior Growth Marketing Manager (Performance & Digital Marketing)

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AI Summary

Lead high-impact digital marketing campaigns across major platforms (Google, Meta, LinkedIn, etc.) to optimize customer acquisition, reduce CAC, and scale performance marketing for a cutting-edge AI-native ERP startup. Drive data-driven creative and audience strategies while establishing new channels and improving attribution tracking. Requires 5+ years of hands-on experience managing $50K–$250K/month in ad spend and scaling budgets efficiently.

Key Highlights
Lead end-to-end performance marketing campaigns across Google, Meta, LinkedIn, TikTok, and emerging channels (programmatic, podcast ads, CTV)
Optimize ROAS, CAC, and conversion rates through A/B testing, cohort analysis, and customer segmentation with a weekly cadence of 10+ ad concept tests
Establish or significantly improve conversion tracking, attribution models, and performance reporting for sales and marketing leadership
Key Responsibilities
Run and optimize high-budget digital marketing campaigns across Google, Meta, LinkedIn, TikTok, YouTube, Reddit, and X, managing budgets and testing creative assets weekly
Expand spend into new channels (programmatic, podcast ads, CTV) while proving core channels and improving ROAS across the performance marketing ecosystem
Own performance reporting from top-of-funnel to pipeline generation, delivering regular insights to sales and marketing leadership
Set up or significantly improve conversion tracking, attribution models, and performance dashboards
Conduct A/B testing, cohort analysis, and customer segmentation to refine campaign performance and audience targeting
Technical Skills Required
Google Ads Meta Ads Manager LinkedIn Campaign Manager
Benefits & Perks
Equity: $50,000 - $75,000
Base Salary: $160,000 - $210,000
Medical, dental & vision insurance
401(k) benefits
Unlimited AI tokens & AI skills development
Visa & permanent residence sponsorship
Relocation support for employees moving to New York
Flexible PTO (27 days, including public holidays)
Learning & development budget for courses, certifications & language learning
Mental health support (Talkspace)
Fertility & family-building support (Kindbody)
Virtual healthcare (Teladoc Health)
One Medical membership
Commuter benefits
Snacks, drinks, team events & collaborative in-office culture

Job Description


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Growth Marketing Manager

Dualentry

Marketing & Communications, Sales & Business Development

New York, NY, USA

USD 160k-210k / year + Equity

Posted on Aug 26, 2026

Apply now

About DualEntry

DualEntry is building the OS for finance.

Every business needs a financial system of record, yet the world's largest fintech market ($220B+) still runs on software from the 1990s. DualEntry's AI-native ERP automates accounting from data entry to close, so finance teams move faster, spend less and incur less risk.

In just 2 years we've raised $100M+ from Lightspeed, Khosla Ventures, Contrary and Google Ventures and earned the trust of customers from $5M ARR to publicly traded companies.

We hire outliers - people who have achieved difficult things, in their careers or beyond. You'll find leaders, colleagues who've competed at the highest levels of sport, performed on Broadway, trained with UFC champions and founded the country’s largest Python community.

Where You'll Create Impact

  • Run and optimize campaigns across Google, Meta, Tiktok, Instagram, Youtube, LinkedIn, Reddit, and X while managing budgets, testing creative, and driving down CAC week over week
  • Test 10+ new ad concepts per week across channels, working with our designer and creative partners to iterate on what's converting
  • Stand up new channels (programmatic, podcast ads, CTV) as we prove out the core ones and expand spend
  • Own performance reporting from top-of-funnel through lead and pipeline generation, delivering regular readouts to the sales and marketing leadership
  • Set up or significantly improved conversion tracking and attribution
  • Optimize campaigns, audiences, and creative strategy to improve ROAS across the performance marketing ecosystem
  • Conduct A/B testing, cohort analysis, and customer segmentation to improve campaign performance

What Sets You Up For Success

  • 5+ years of experience managing digital marketing campaigns
  • Hands-on experience with LinkedIn Campaign Manager, Google Ads and/or Meta Ads Manager
  • Managed $50K-$250K/month in spend and scaled budgets while maintaining efficiency

Why You’ll Thrive Here

  • Significant equity ownership in one of the top AI companies in the world
  • You’re joining early and will grow with DualEntry
  • Your feedback shapes the product directly
  • High-speed, high-trust environment with high expectations

Meet the Team

  • Jan made sure we were the ones being understood. Owned marketing messaging, positioning, and voice. Redesigned the DualEntry website in her first 90 days. Also launched a bi-coastal NYC/SF campaign covering over 100+ billboards that lifted brand visibility and awareness
  • Ana took the lead and owned the community and events at DualEntry from end to end. Thousands of attendees across 15+ events in 6 months. Dinners, roundtables, poker night and much more!
  • George grew organic search traffic from 2-5 clicks a day to 80-90 clicks a day, a 2330% increase (24x), excluding career and branded queries, through targeted SEO and content work.
  • Bruno built Slack bots that surface CFO job changes and funding announcements in real time, automate our gifting flow, and sync everything to HubSpot and Hex, so signals become warm intros and campaign performance lands directly in our dashboards.

Compensation & Benefits

  • Equity: $50,000 - $75,000
  • Base Salary: $160,000 - $210,000
  • Medical, dental & vision insurance
  • One Medical membership
  • Mental health support (Talkspace)
  • Fertility & family-building support (Kindbody)
  • Virtual healthcare (Teladoc Health)
  • 401(k) benefits
  • Commuter benefits
  • Learning & development budget for courses, certifications & language learning
  • Unlimited AI tokens
  • AI skills development & enablement
  • Visa & permanent residence sponsorship
  • Relocation support for employees moving to New York
  • Flexible PTO (27 days, including public holidays)
  • Collaborative, in-office culture with no bureaucracy
  • Snacks, drinks, team events & more

“We're not building a marketing team that follows the playbook. We're building the one people copy and study for years to come”

Jan Abaza, Founding Product Marketing Manager at DualEntry

Apply now

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