Digital PR specialist

Company Description

HIROCOM has spent 15+ years helping ecommerce brands grow through tailored digital marketing strategies. We focus on delivering campaigns that actually pay off, using data to guide our decisions every step of the way. Our service includes paid advertising, social media, SEO & Digital PR, email marketing, and conversion optimization - all designed to boost client's revenue and build customer loyalty.

Role Description This is a full-time remote role for a Digital PR Specialist. The Digital PR Specialist will manage and execute public relations campaigns and strategies, write pitch emails, and build and maintain relationships with media contacts. Additionally, they will communicate with internal teams and external stakeholders.

Specific Responsibilities

• Develop and implement effective Digital PR strategies for various ecommerce clients
• Research and identify relevant media outlets and journalists for outreach
• Craft compelling pitch emails that secure media coverage and backlinks
• Build and nurture relationships with media contacts and influencers
• Monitor and report on campaign performance and coverage results
• Collaborate with SEO and content teams to align PR efforts with overall strategy
• Stay current with industry trends and adjust strategies accordingly

Qualifications

• Experience in Digital PR, Media Relations, and Outreach
• Proficient in Communication and Strategic Communications
• Strong written and verbal communication skills
• Ability to work independently and remotely
• Experience in the ecommerce industry is a plus

Benefits/Perks

• Flexible working hours
• Growth opportunity to lead the Digital PR department
• Fully remote work environment