Digital Marketing Lead - 0500 - Pretoria, South Africa

About The Client

Our client is not your average agency. They're a specialized growth partner for dentists and orthodontists across the U.S. Their team is laser-focused on helping independent practices grow smarter using proven marketing strategies, cutting-edge AI tools, and no-BS execution.

About the Role:

We’re looking for a creative, resourceful, and results-driven Digital Marketing Lead for our client, specializing in content distribution and amplification strategy. You’ll work directly with the CEO to make sure the killer videos, podcast episodes, and thought-leadership pieces they create actually reach the right people consistently and with purpose.

Experience Working In The Dental/healthcare Niche Is a Plus

What You’ll Be Doing:

• Take long-form content (e.g. podcasts, video interviews, webinars) and break it into engaging short-form clips, carousels, quote graphics, and blog posts
• Schedule and post consistently across platforms (Facebook, Instagram, LinkedIn, YouTube Shorts, TikTok, etc.)
• Manage editorial and posting calendar to ensure nothing falls through the cracks
• Manage and optimize paid social media campaigns for lead generation and retargeting
• Upload blog content and resources to our WordPress site
• Make light edits, update CTAs, embed videos, and track performance via analytics
• Use tools like ChatGPT, Descript, Canva Magic Studio, and others to streamline content creation and editing
• Use Descript (or similar) to create branded clips, highlight reels, and social-ready assets
• Work within HubSpot to track contacts, assist with email blasts, and align content with marketing automation when needed
  
  

Who are we looking for?

• 3+ years of experience in marketing, content, or social media roles (agency or B2B preferred).
• Strong understanding of digital content best practices and website platforms (WordPress).
• Proficiency in content creation, including writing, static graphics, and short/long-form video editing.
• Previous experience in Paid ads strategy.
• Previous experience working with Hubspot.
• Light video editing chops using Descript, Canva, or similar
• Detail-oriented with strong analytical and problem-solving skills.
• Experience using AI tools to write, brainstorm, or repurpose content
• Experience working in the healthcare/dental niche is a plus.
  
  

Position: Digital Marketing Lead

Remote Status: Fully Remote

Preferred Location: Global

Working Hours: 9 am - 5 pm MT

Holidays: US Federal Holidays

Salary: USD 1500 to USD 2000

Internal Job ID: 0500