Marketing Manager - 0835 - Johannesburg, South Africa

About the client:

Our client is a Canada-based company specializing in combining the Modern Data Stack using a data warehouse-first approach to unify, centralize, and enrich data with proven end-to-end growth strategies to drive revenue with clear ROI. They have a proven track record in growing B2B SaaS, selling to E-commerce & F500 Enterprise.

About the role:

Our client is seeking a highly skilled Marketing Manager who'll be responsible for hitting ambitious targets every month and driving the pipeline by running growth experiments across marketing channels for clients.

You'll also play a key role in helping B2B SaaS clients scale their acquisition. Collaborating with growth engineers, you'll develop automated and scalable revenue operations processes.

What you’ll be doing:

• Develop automated customer acquisition strategies in partnership with operations, marketing, sales, and partnerships
• Run lead conversion experiments by generating ideas, defining targeting, writing copy, and scaling successful strategies
• Iterate on go-to-market initiatives, test changes, measure impact, and scale the most effective improvements
• Collaborate with stakeholders across the business to own and drive high-impact acquisition initiatives aligned with company goals
• Identify and leverage new data sources to improve messaging, targeting, and campaign timing
• Craft highly personalized email campaigns tailored to diverse audience segments, using internal data points and A/B testing at scale (1M+ prospects per quarter)
• Design and optimize AI-driven outreach by leveraging prompt engineering and structured data sources (e.g., sales call transcripts, competitor analysis, persona insights) to improve cold outreach performance using PromptLayer
• Analyze campaign performance and customer engagement, from reading reply data to writing SQL queries
• Understand customer journeys by analyzing attribution data and identifying meaningful interactions that drive funnel progression
• Boost outbound email positive reply rates through A/B testing, GPT prompt building, intent signal development, and best-in-class copywriting strategies
• Work with tools across the data stack, including dbt (transformation), BigQuery/Supabase (storage), Hex.tech (BI tool), Datamorf.io, n8n, Hightouch, and Cargo (data activation)
• Manage outbound campaigns using Instantly.ai, Smartlead, HeyReach, and integrate CRM systems like HubSpot and Pipedrive
• Apply AI and prompt engineering platforms such as PromptLayer, OpenAI, and Clay to enhance acquisition strategies
  
  

Who are we looking for?

• 1–2+ years of experience in growth, product, marketing, or engineering roles within fast-paced startups or similar environments
• A hacker mentality with structured problem-solving skills: you thrive on experimentation, quick pivots, and novel approaches to drive revenue
• Strong ownership mindset—comfortable taking initiatives from idea to execution with minimal oversight
• Experience collaborating cross-functionally and managing complex, outcome-driven projects
• Excellent written and verbal communication skills with the ability to write compelling, conversion-focused copy
• Ability to think creatively and challenge conventional approaches to achieve goals
• Data-savvy, with the ability to write complex SQL queries for campaign analysis (Python is a plus)
• Skilled in prompt engineering and AI-driven campaign optimization
• Competitive and motivated by hitting measurable outcomes and revenue targets
• Agile and adaptable, thriving in dynamic, fast-paced environments
  
  

Position: Marketing Manager

Remote Status: Fully Remote

Preferred Location: Global

Working Hours: 9 am to 6 pm EST ( Canadian Hours )

Holidays: Canadian Holidays

Salary: 1800 - 2200 USD per month

Internal Job ID: 0835