CRM Manager (Contract)

AYMES | B-Corp • United Kingdom
Remote
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AI Summary

We're seeking a highly commercial and strategic CRM Manager to drive measurable business growth and deepen engagement across our customer base. The ideal candidate will have 5+ years' experience in CRM or marketing operations roles within B2B, healthcare, or similar complex sectors. They will be responsible for developing and executing a customer engagement roadmap, leveraging marketing automation, and using customer insights to accelerate acquisition, retention, and lifetime value.

Key Highlights
Develop and execute a customer engagement roadmap
Leverage marketing automation (Pardot) to drive business growth
Use customer insights to accelerate acquisition, retention, and lifetime value
Technical Skills Required
Pardot Salesforce CRM integration GDPR compliance
Benefits & Perks
Contract role
Fully remote
B-Corp Certified

Job Description


🚀 We’re Hiring: CRM Manager

📍 Fully Remote | 💼 Contract | B-Corp Certified | 🌱 Healthcare/Nutrition Sector


Please note this is a Contractor role estimated 2 - 3 days per week.


We’re looking for a highly commercial and strategic CRM Manager to take full ownership of our customer relationship strategy — driving measurable business growth and deepening engagement across our customer base.


This isn’t a typical marketing execution role. You’ll sit at the heart of our commercial strategy, designing data-driven engagement models, leveraging marketing automation (Pardot), and using customer insights to accelerate acquisition, retention, and lifetime value.


As the CRM Manager, you’ll be the architect behind how we engage, nurture, and convert our customers — ensuring our CRM is not just a tool, but a key driver of revenue and market impact.


What You’ll Do:

âś… Own the CRM Strategy: Develop and execute a customer engagement roadmap that directly supports commercial goals.

âś… Data-Driven Targeting: Use customer insights and segmentation to deliver personalised, high-impact communications.

âś… Campaign Leadership: Design, automate, and optimise multi-channel campaigns that drive lead generation and conversion.

âś… Customer Retention: Build loyalty and retention programmes that reward engagement and reduce churn.

✅ Technology & Analytics: Take full ownership of Pardot – ensuring automation excellence, reporting accuracy, and GDPR compliance.

âś… Performance Reporting: Track and report on key metrics like CLV, retention, conversion velocity, and campaign ROI.


What We’re Looking For:

✔️ Degree in Business, Commerce, or Marketing (MBA in Marketing preferred)

✔️ 5+ years’ experience in CRM or marketing operations roles within B2B, healthcare, or similar complex sectors

✔️ Hands-on Pardot expertise (or similar automation platforms like HubSpot/Marketo)

✔️ Proven track record of developing CRM strategies that deliver commercial outcomes

✔️ Strong data and segmentation skills, with the ability to turn insight into action

✔️ In-depth knowledge of GDPR compliance in CRM and marketing contexts

✔️ Excellent written and verbal communication skills

✔️ Experience with Salesforce CRM integration (advantageous)

✔️ Commercially minded, analytical, and entrepreneurial — with a “sleeves-rolled-up” attitude


Who are AYMES?

AYMES is an innovator in the Oral Nutrition Supplements sector. We have achieved remarkable and continued growth, and we have ambitious strategic plans to grow our portfolio. We provide the NHS with highest quality, best value Oral Nutrition Supplements and are regularly voted the best tasting product in the ONS sector. We are a team of agile, dynamic, and innovative individuals striving to continue moving quicker and faster.


Ready to shape the future of nutrition? Apply now and make a measurable impact.

📩 Sound like you? Let’s talk! Apply now or message us directly to learn more.


#Hiring #CRMManager #MarketEngagement #HealthcareJobs #RemoteJobs #NutritionJobs #AYMES #CommercialLeadership #Sales


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