Healthcare Marketing Manager

24 Seven Talent • United State
Remote
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AI Summary

Join our team as a Healthcare Marketing Manager to manage and execute omni-channel marketing campaigns, support client marketing initiatives, and manage the departmental marketing budget. This role requires strong project management skills, attention to detail, and a passion for marketing and communications. The ideal candidate will have experience in project management, marketing campaign execution, and digital marketing platforms.

Key Highlights
Manage and execute omni-channel marketing campaigns
Support client marketing initiatives
Manage departmental marketing budget
Key Responsibilities
Manage multiple campaigns across multiple channels with various timelines, balance and prioritize deliverables to meet business timelines and goals.
Execute and traffic client marketing campaigns and deliverables to support B2B2C initiatives, consumer application volume, and other objectives.
Manage departmental marketing budget, including vendor relations, invoice entry, project/spend estimates, forecasting, and tracking.
Technical Skills Required
Workfront Project management Marketing campaign execution Digital marketing platforms Excel
Benefits & Perks
Remote work
Potential to extend contract
Nice to Have
Strong project management skills
Multi-task project management skills
High attention to detail
Innovative with a passion for marketing/communications

Job Description


Our leading financial client is looking for a Healthcare Marketing Manager to join their team, starting March 2nd! This is a remote role, requiring up to 40 hours per week, 6 months, with potential to extend.


Top 3 required skills: Multi-task project management skills-ability to work on multiple projects, positive team player, and able to work in a fast-paced dynamic environment.


Role Summary/Purpose:


The CareCredit Specialty Partner and Client Marketing team is looking for a marketer that is highly organized and possesses a passion for marketing/communications with experience in project management, marketing campaign execution, and Workfront or similar project management tool.


This role supports the Specialty Client Marketing team and will manage, execute and traffic omni-channel marketing/communications campaigns with a digital first mindset. This role is fast paced and dynamic. This position will execute and traffic multiple campaigns with competing timelines for multiple team members and categories including Wellness, Cosmetic, Vision and Hearing will also support the team with strategic projects and administrative needs. This role will manage the departmental marketing budget, using excel is imperative. Strong attention to detail and ability to edit/proof marketing materials is required.


Essential Responsibilities:


• Campaign execution & trafficking: manage multiple campaigns, across multiple channels with various timelines, balance and prioritize deliverables to meet business timelines and goals. Channels are digital first but could include email, paid digital/search, social, and direct mail. Develop calendars and manage campaigns to budgets. A key part of this role is managing administrative tasks such as entering projects into campaign management tools and data entry.

• Client marketing support: execute and traffic client marketing campaigns and deliverables to support B2B2C initiatives, consumer application volume, and other objectives. Must be able to communicate and work with clients with limited supervision. Must be comfortable working in a digital environment.

• Edit marketing pieces and ensure materials are grammatically correct. Strong attention to detail.

• Project management: support marketing team in launching and growing strategic initiatives including project timelines, road maps, PowerPoints, and execution of deliverables as needed. Uphold sense of urgency and accountability in all requests.

• General marketing support: manage execution and trafficking of other marketing programs for the healthcare marketing team such as legal approvals, internal stakeholder approvals, media buying, content development, sales support, sales materials / collateral, enrollment marketing, etc.

• Departmental budget: manage healthcare team expense budget including vendor relations, invoice entry, project/spend estimates, forecasting and tracking and submission of POs. Communicate with finance and ensure team is following guidelines and policies.


Qualifications/Requirements:

• Bachelor’s degree OR in lieu of degree, a minimum of 7 years of marketing or client agency experience.

• A minimum of 3 years of marketing or communications experience.

• A minimum of 2 years of marketing experience working on digital/social media platforms or marketing project management tools like Workfront.


Desired Characteristics:

• Strong project management skills

• Multi-task project management skills - ability to manage multiple projects simultaneously from multiple stakeholders to achieve goals. Understanding workflows of creative assets.

• High attention to detail

• Innovative with a passion for marketing / communications

• Positive team player, high-energy attitude with a passion for all aspects of marketing roles.


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