Senior Director of North America Field & Partner Marketing

About Our Client

Join the team in bringing joy to customer experience. The organization is a leading provider of cloud contact center software, bringing the power of cloud innovation to customers worldwide.

Living the values every day results in a team-first culture and enables innovation, growth, and thriving while enjoying the journey together. The organization celebrates diversity and fosters an inclusive environment, empowering employees to be their authentic selves.

About The Role

The organization is seeking a Senior Director of North America Field & Partner Marketing to lead and scale regional go-to-market execution across Field Marketing and Partner Marketing. This role owns the strategy, execution, and performance of North America field programs and partner initiatives, with clear accountability for pipeline creation, acceleration, and revenue impact.

This leader will manage and develop both Field Marketing and Partner Marketing teams, ensuring field-led programs drive TQLs, SAOs, and bookings, while partners contribute meaningful sourced and influenced pipeline. The role blends strategic GTM leadership with hands-on operational excellence and close alignment to regional sales leadership.

Key Responsibilities

Field Marketing Leadership (Primary Growth Engine)

• Own the North America Field Marketing strategy, aligned to regional sales priorities, territories, segments, and GTM motions.
• Design and execute scalable, high-impact field marketing programs, including regional events, executive engagements, roadshows, field webinars, and account-based initiatives.
• Partner closely with regional sales leadership to support territory planning, pipeline creation, deal acceleration, and forecast confidence.
• Drive measurable field marketing outcomes across TQLs, SAOs, and bookings, ensuring field programs directly influence pipeline velocity and revenue growth.
• Ensure field initiatives are integrated with digital, ABM, and lifecycle marketing to deliver cohesive, multi-touch buyer journeys across the funnel.

Partner & Channel Marketing Leadership

• Own the North America Partner Marketing strategy, driving partner-sourced and partner-influenced pipeline across resellers, agents, and strategic partners.

• Lead partner co-marketing initiatives that increase deal registrations, TQLs, SAOs, and bookings, aligned to regional sales goals.

• Oversee partner recruitment, enablement, and activation programs in close partnership with Sales and Partner leadership.

• Manage MDF strategy, governance, and optimization, ensuring investments drive high-quality pipeline and measurable ROI.

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Shared Ownership & GTM Leadership

• Lead, mentor, and scale high-performing Field Marketing and Partner Marketing teams, fostering strong collaboration and shared accountability for revenue outcomes.

• Develop integrated, full-funnel GTM programs that connect field, partner, and digital motions into a unified regional execution model.

• Own attribution, measurement, and reporting for field and partner marketing, providing clear visibility into TQLs, SAOs, pipeline, bookings, and ROI.

• Partner cross-functionally with Sales, Growth Marketing, Product Marketing, Revenue Operations, and Digital teams to ensure tight GTM alignment and execution excellence.

• Continuously optimize programs based on performance data, pipeline insights, and feedback from sales and partners.

Qualifications

• 10+ years of experience across field marketing and partner/channel marketing in B2B environments, with significant North America scope.

• Proven track record of building and scaling field marketing programs that drive TQLs, SAOs, and revenue impact.

• Strong experience leading partner or channel marketing motions tied directly to sales outcomes.

• Demonstrated people leadership experience managing multi-team, regional organizations.

• Deep understanding of regional GTM strategy, sales alignment, ABM, and multi-touch campaign execution.

• Data-driven mindset with experience in attribution modeling, pipeline reporting, and performance optimization.

• Exceptional cross-functional leadership and executive communication skills.

Work Location

This role is fully remote for candidates who reside outside the 50-mile radius of the San Ramon office. For candidates who reside within 50 miles of the San Ramon location, this role is Hybrid and would require 3 days a week (M, W, TH) in the San Ramon office.

Compensation and Benefits

As part of a continued commitment to diversity, equity, and inclusion, the organization supports pay transparency during the entire recruitment process. Actual compensation packages are based on several factors that are unique to each candidate including, but not limited to: skill set, depth of experience, certifications, and specific work location. The range displayed reflects the minimum and maximum target for new hire salaries for the job across the United States. A recruiter can share more about the specific compensation package during the hiring process.

Additionally, the total compensation package for this position may also include an annual performance bonus, stock, and/or other applicable incentive compensation plans.

The total reward package also includes:

• Health, dental, and vision coverage, beginning on the first day of employment. The organization covers 100% of the employee portion of the health, dental and vision coverage and shares a high portion of the dependent cost. Short & Long-Term Disability, Basic Life Insurance, and a 401k saving plan with employer matching are also offered.
• Access to an innovative mental health support platform that offers personalized care and resources in areas such as: therapy, coaching and self-guided mindfulness exercises for all covered employees and their covered dependents.
• Generous employee stock purchase plan.
• Paid Time Off, Company paid holidays, paid volunteer hours and 12 weeks paid parental leave.

Salary Range

$153,800—$338,300 USD

Note:

“We are not the EOR (Employer of Record) for this position. Our role in this specific opportunity is to connect outstanding candidates with a top-tier employer. Swooped helps candidates around the world to discover and stay focused on the jobs they want until they can complete a full application in the hiring company career page/ATS.”