Digital Marketing Manager

About the Opportunity:

This role is for a Digital Marketing Manager focused on driving global customer acquisition for both B2B and B2C segments. The position requires a balance of analytical skills and creative experimentation to launch campaigns, optimize funnels, and manage key performance indicators that support product-led growth. Collaboration with cross-functional teams such as Creative, Product Marketing, Product, Data, Operations, and Leadership is essential to accelerate acquisition efforts. The environment is fast-paced, ambiguous, and demanding, suited for a testing-obsessed and scrappy marketer.

Responsibilities:

• Manage paid acquisition programs across SEM and paid social channels including TikTok, Meta, Pinterest, and Reddit.

• Develop and own a quarterly roadmap prioritizing audience segmentation, creative optimization, and new channel testing.

• Monitor key metrics such as CAC, LTV, conversion rates, and CTR across campaigns.

• Handle reporting, pacing, and forecasting to ensure efficient and scalable growth.

• Collaborate with Web, Creative, Brand, and Product Marketing teams to optimize briefs, ad copy, visuals, and landing pages for acquisition.

Requirements:

• 3-5 years of experience in growth marketing, performance marketing, or paid acquisition with strong expertise in SEM and paid social.

• Proficiency with tools like Looker, AppsFlyer, SQL, and Excel.

• Familiarity with CRM systems such as Hubspot or SalesForce.

• Strong instincts for landing page and ad copy effectiveness with a focus on structured testing.

• Detail-oriented and methodical in test design, data review, and QA of ad content.

• Experience in high-growth B2B SaaS or startups is beneficial.

• Self-motivated, action-oriented, and comfortable working in fast-paced, high-pressure environments.

Benefits & Perks:

• Fully remote work with $50/month home phone/internet reimbursement.

• Comprehensive health, dental, and vision insurance coverage.

• Company-paid short-term and long-term disability insurance and basic life insurance at 1x salary.

• Access to FSA/HSA plans with employer contributions of $1,000/$2,000.

• Voluntary accident, hospital, and critical illness insurance plans.

• 401k plan with 50% match up to 8% of contributions and a 3-year vesting period.

• Paid time off: unlimited for exempt employees with approval; 160 hours per year for non-exempt employees (no rollover).

• 12 observed holidays annually.

• 12 weeks of paid parental leave.

• Employee Assistance Program (EAP).

• Voluntary pet insurance option.

• Financial wellness tools available.

• Employee discounts through a perks platform.

• Monthly benefit credit of $50 to use on services within the company app.

Compensation:

• Salary range for this position is $75,000 - $103,000.

Note:

RemoteHunter is not the Employer of Record (EOR) for this role. Our purpose in this opportunity is to connect exceptional candidates with leading employers. We help job seekers worldwide discover roles that match their goals and guide them to complete their full application directly through the hiring company’s career page or ATS.