Digital Marketing Optimization Specialist

flowdesk cx • Portugal
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AI Summary

We are seeking a highly analytical and results-oriented Digital Marketing Optimization Specialist to join our dynamic international team. This role involves managing and optimizing Google Ads campaigns to drive measurable growth for clients. The ideal candidate will have a strong analytical mindset, proven ability to make data-driven decisions, and fluency in German.

Key Highlights
Manage and optimize Google Ads campaigns
Drive measurable growth for clients
Strong analytical mindset and data-driven decision making
Key Responsibilities
Campaign Management
Data Analysis
Strategy Implementation
Client Collaboration
Reporting
Technical Skills Required
Google Ads PPC/SEM Data Analysis
Benefits & Perks
Competitive Compensation
Growth & Development
Flexibility

Job Description


Location: Lisbon, Portugal (Hybrid)

Are you a performance marketing expert ready to relocate to sunny Lisbon?

We are seeking a highly analytical and results-oriented German-Speaking Digital Marketing Optimization Specialist to join our dynamic international team. This is a key role for professionals passionate about PPC and driving measurable growth for German-speaking clients on the Google Ads platform.

About the Role: The Optimization Driver

You will be responsible for the end-to-end management and optimization of Google Ads campaigns, directly contributing to the online success and ROI of our clients.

Your Responsibilities Include:

  • Campaign Management: Hands-on management and continuous optimization of Google Ads accounts to maximize performance against client objectives.
  • Data Analysis: Deeply analyze campaign data, identify key trends, and translate insights into actionable, data-driven strategies.
  • Strategy Implementation: Conduct thorough keyword research, perform ad copy testing, and define audience segmentation strategies.
  • Client Collaboration: Work closely with client teams to understand marketing goals and propose tailored, effective digital solutions.
  • Reporting: Prepare and present detailed performance reports and strategic insights in both German and English.
  • Expertise: Maintain up-to-date knowledge of Google Ads policies, new features, and SEM industry best practices.


Requirements:

  • Language Fluency: Fluent/Native German (C1/C2), both written and spoken.
  • English Proficiency: Good command of English (B2 or above).
  • PPC Experience (Mandatory): Minimum 1 year of hands-on professional experience managing Google Ads campaigns (PPC/SEM).
  • Skills: Strong analytical mindset and proven ability to make data-driven decisions.
  • Location: Currently based in Lisbon or willing to relocate to Lisbon, Portugal.


What We Offer:

  • Competitive Compensation: Attractive salary package plus performance bonuses.
  • Growth & Development: Comprehensive training programs and full certification opportunities (Google Ads, Analytics, etc.).
  • Flexibility: Modern office environment in Lisbon with hybrid working options.
  • Culture: A supportive, fast-paced, and multicultural team environment.
  • Relocation support: If you're outside Portugal receive a bonus of 2,500 euros!


Ready to leverage your Google Ads expertise in an international hub? Join us in Lisbon and help shape the digital success of leading brands!

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