Senior Product Marketing Manager

Jobgether • Switzerland
Remote
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AI Summary

Drive product marketing strategy and execution for a new business unit, defining target markets, crafting compelling messaging, and launching go-to-market initiatives. Collaborate with cross-functional teams to translate technical concepts into clear value propositions. Shape the product narrative from the ground up and contribute to the growth of innovative global solutions.

Key Highlights
Drive product marketing strategy and execution
Define target markets and craft compelling messaging
Launch go-to-market initiatives and collaborate with cross-functional teams
Key Responsibilities
Identify high-growth market opportunities and prioritize areas with maximum revenue potential
Develop comprehensive business plans, defining target audiences, channels, and product strategies
Lead go-to-market strategies, managing product launches and coordinating cross-functional execution
Technical Skills Required
Business intelligence and analytics tools Data-driven decision-making Executive presentation skills
Benefits & Perks
Fully remote work
Competitive salary with potential equity participation
Flexible paid time off and parental leave policies

Job Description


This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Senior Product Marketing Manager in Switzerland.

In this role, you will drive the strategy and execution of product marketing for a new business unit, acting at the intersection of product, sales, and marketing. You will define target markets, craft compelling messaging, and launch go-to-market initiatives that maximize revenue potential. Working closely with product, engineering, sales, and operations teams, you will translate technical concepts into clear value propositions and actionable strategies. This role offers the opportunity to shape the product narrative from the ground up, influence executive decision-making, and contribute directly to the growth of innovative global solutions. You will operate in a fast-paced, remote-first environment that values autonomy, creativity, and im

Accountabilities

  • Identify high-growth market opportunities and prioritize areas with maximum revenue potential.
  • Develop comprehensive business plans, defining target audiences, channels, and product strategies.
  • Map competitive landscapes, articulate differentiators, and shape the product story with clear messaging and audience personas.
  • Lead go-to-market strategies, managing product launches and coordinating cross-functional execution.
  • Collaborate with product, engineering, sales, operations, and finance teams to drive measurable business outcomes.
  • Use a data-driven approach to evaluate performance and refine marketing strategies continuously.

Requirements

  • Several years of experience in product marketing, product management, or strategy consulting, ideally within B2B SaaS.
  • Proven experience leading go-to-market strategies and executing successful product launches.
  • Strong strategic thinking and ability to translate complex technical concepts into clear, compelling narratives.
  • Excellent communication, storytelling, and executive presentation skills.
  • Data-driven decision-making, with proficiency in business intelligence and analytics tools.
  • Fluency in English; additional languages are a plus.
  • Experience working remotely or leading virtual teams is advantageous.
  • Strong program management skills, with the ability to align multiple teams and priorities effectively.

Benefits

  • Fully remote work with flexibility to design your schedule.
  • Competitive salary with potential equity participation.
  • Flexible paid time off and parental leave policies.
  • Access to professional development budgets for learning, courses, or conferences.
  • Mental health support services and wellness initiatives.
  • Home office budget and IT equipment allowance.
  • Inclusive, globally distributed team culture with opportunities to influence product and marketing strategy.

Why Apply Through Jobgether?

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

Why Apply Through Jobgether?

Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.


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