Freelance Media Monitoring and Measurement Specialist

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AI Summary

Catamaran is seeking a detail-obsessed freelancer to track, code, analyze, and interpret media coverage. The ideal candidate will have a genuine enthusiasm for data tracking and media monitoring, with strong attention to detail and hands-on experience with media monitoring tools. This is a hands-on, data-entry-forward role with a focus on delivering high-quality results.

Key Highlights
Freelance position with approximately 20 hours of work per week
Media monitoring and measurement responsibilities
Opportunity to work with a variety of clients and projects
Key Responsibilities
Monitor daily media coverage across print, digital, broadcast, and social channels for client accounts
Log and categorize placements in tracking tools with accuracy and consistency
Maintain and update coverage dashboards
Help calculate earned media metrics
Assist with compiling weekly, monthly, and quarterly coverage reports for client accounts
Technical Skills Required
MuckRack Critical Mention Meltwater Excel Google Sheets
Benefits & Perks
Flexible hours
Remote work
Competitive hourly rate of $50-$75
Nice to Have
Curiosity to continuously test and adopt new technologies
Familiarity with AI-driven tools and platforms

Job Description


ABOUT CATAMARAN

Catamaran is an agile strategic comms agency built to help brands earn attention, trust and brand love in today’s fragmented, always-on media environment. By embedding small teams of versatile, experienced, AI-savvy communicators alongside in-house partners—and collaborating closely with creative partners—Catamaran delivers earned-first programs aligned to culture, business goals, and real-world outcomes. Formerly the PR practice at Confidant, Catamaran launched as a stand-alone agency in January 2026. Based in NYC, clients include Amazon, Shake Shack, Chobani, La Colombe, Aura, BARK/BarkBox, Patreon, Nature’s Garden, Michaels, Edible Arrangements, and others. 


Catamaran is an independent agency in the Nostos Network, and has been recognized with industry awards, including the 2025 PRNews Platinum Award for Best Medium-Size Agency of the Year; PRovoke Media’s 2025 Best 80 PR Agencies in the US; Inc. Best Workplaces 2021, 2023 & 2024; PRWeek’s Best Boutique Agency 2021 (Honorable Mention); PRovoke’s Outstanding Boutique Agency 2021 (Finalist); PRovoke’s Top 5 Boutique Agencies to Work For (2021-2024); PRNews Agency Elite (2021-2026); PR Net 100 (2023-2025) and Next Gen (2023) Lists.

Learn more at catamarancomms.com


WHY WE’RE DIFFERENT

  • Experienced: A hands-on, seasoned team. No entry-level employees
  • Strategic: Insights-based approach aligned to client business goals
  • Impactful: Set up to dive deep and focused on results
  • Versatile: Skilled in consumer and corporate communications
  • Transparent: Upfront about expectations on all fronts
  • Agile: Smaller, dedicated teams delivering more, with less overhead


JOB DESCRIPTION

Catamaran is looking for a detail-obsessed freelancer who genuinely loves the detail work others overlook — tracking, coding, analyzing, and interpreting media coverage. If you're the kind of person who finds satisfaction in a perfectly maintained spreadsheet, we want to hear from you. This is a hands-on, data-entry-forward role. No account management, no client calls — just you, your systems, measurement tools, and a steady stream of coverage to catalog and measure.


EMPLOYMENT TYPE:

Freelance/contract work; Approx. 20 hours per week


RESPONSIBILITIES

  • Monitor daily media coverage across print, digital, broadcast, and social channels for client accounts
  • Log and categorize placements in our tracking tools with accuracy and consistency
  • Maintain and update coverage dashboards
  • Help calculate earned media metrics (reach, impressions, share of voice, etc.)
  • Assist with compiling weekly, monthly, and quarterly coverage reports for client accounts
  • Flag notable coverage and surface trends to the account team
  • Assist with building and refining measurement frameworks as needed


QUALIFICATIONS

  • Genuine enthusiasm for data tracking and media monitoring
  • Strong attention to detail; accuracy is paramount
  • Hands-on experience with MuckRack, Critical Mention, and/or Meltwater
  • Comfort working in spreadsheets (Excel and Google Sheets) and reporting dashboards
  • Familiarity with PR and earned media metrics
  • Ability to work independently, meet deadlines, and flag issues proactively
  • Comfortable using AI-driven tools and platforms to support coverage reporting and optimization
  • Curiosity to continuously test and adopt new technologies.
  • Minimum of 4 years of hands-on experience in PR measurement, media monitoring, or digital analytics, preferably within a PR agency or in-house communications environment.


LOCATION 

This is a fully remote position; Flexible hours with consistent weekly availability required.


DIVERSITY STATEMENT

At Catamaran, we believe that delivering our best and most creative work begins with being accepting of each other. Prioritizing diversity, equity, inclusion and belonging means actively recognizing and valuing the differences among people, ensuring fair treatment and opportunities for all, and fostering an environment where everyone feels respected, heard, valued and engaged. We are committed to equal employment opportunity, regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.


COMPENSATION

$50-$75/hour, commensurate with experience.



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