Senior B2C Product Manager - Remote (CST Hours)

Beacon Hill • Greater Chicago Area
Remote
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AI Summary

Manage B2C marketing projects, collaborate cross-functionally, and drive data-driven campaigns. Remote role supporting CST hours.

Key Highlights
Act as liaison between clients, vendors, and internal teams
Define marketing campaign requirements and manage execution
Collaborate on audience targeting, testing, and analytics
Key Responsibilities
Act as a liaison between clients, vendor partners, internal clients, and data engineers
Write business requirement documents detailing campaign inputs, outputs, processing, and personalization rules
Partner with data engineers to ensure accurate campaign execution and quality checks
Collaborate with account team on audience targeting, test strategies, and reporting/analytics requirements
Manage project timelines and day-to-day file transfers and QC's
Develop process improvements to optimize workflows and campaign results
Technical Skills Required
Data Integration Campaign Management Stakeholder Communication
Benefits & Perks
100% Remote Work
Nice to Have
Automotive industry marketing experience
MS Office proficiency (Word, Excel, Outlook)

Job Description


Our client is actively seeking a Product Manager to support their B2C efforts out of their Chicagoland office.



This opportunity is 100% remote (Must support CST hours)



Summa

ryLooking for a Product Manager to manage/execute B2C marketing projects per the direction of the Client and the Internal Sales Team. The ideal candidate will need to operate in a fast-paced, data-driven environment and be responsible for managing all data integration points. They must be able to understand and articulate business requirements as conveyed by internal or extern


al
Responsibilit

  • ies Act as a liaison between clients, vendor partners, internal clients, and data engineers to define marketing campaign requiremen
  • ts.Write business requirement documents detailing the inputs, outputs, processing, and personalization rules for the execution of each campai
  • gn.Partner with data engineers to ensure accurate execution, including the mandate of quality checks at every stage of the production proce
  • ss.Collaborate with account team on audience targeting, test strategies, and reporting/analytics requiremen
  • ts.Work through program priorities, resource allocations, and escalations as necessa
  • ry.Work through research requests and troubleshoot issues to determine effective and efficient resolutio
  • ns.Manage data integration points between the client, us, and vendor partne
  • rs.Build and manage project timelines to ensure all milestones are m
  • et.Manage day to day file transfers and file QC
  • ’s.Develop process improvements to make workflows more efficient and ensure programs achieve optimal resul
  • ts.Work with internal teams to determine scope of new programs, requirements, and prioritization of enhancemen
  • ts.Perform in a multi-task, fast-paced environment and be able to quickly adjust to chan


ge.
Qualificat

  • ions Minimum Bachelor’s Degree or equivalent experience requi
  • red.Minimum 5 years of related project management experie
  • nce.Direct mail, email, and/or digital marketing experience in the automotive industry is strongly prefer
  • red.Proficient in MS Office (Word, Excel, and Outlo


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