Brand Designer - Remote

About The Company

Facet was founded in 2016 with the core belief that objective, personalized financial advice is essential to living well. Our mission is to empower individuals to lead more enriched lives by setting a new standard of financial guidance. We eliminate traditional asset minimums to provide holistic planning that extends beyond investments, addressing every aspect of how money impacts life. Our innovative "human-plus-tech" approach combines the expertise of CFP® professionals with advanced AI and automation technologies. This integration allows us to deliver comprehensive, tailored advice that considers each member’s unique financial picture—all for an affordable, flat membership fee.

Our commitment to innovation and member success has garnered national recognition, including being ranked the #1 Best Financial Advisory Firm in 2025 by USA TODAY and being listed among Newsweek’s America’s Top Financial Advisory Firms 2025. With an A+ BBB rating and a Trustpilot “Excellent” score as of September 16, 2025, we are proud to be redefining the industry standards for both our members and our team. Our focus on continuous improvement and member-centric solutions positions Facet as a leader in the financial advisory space, committed to making high-quality financial guidance accessible and impactful.

About The Role

Facet's Design team is seeking an exceptionally talented Staff Brand Designer to shape and elevate our brand identity across all experiences. Following the successful launch of our new visual direction through a 0-to-1 mobile app, this role offers the opportunity to define, scale, and implement our aesthetic across the entire brand ecosystem. As a key contributor, you will set standards for visual craftsmanship by creating thoughtful, customer-centric work that influences the organization’s creative direction. Your work will ensure that every touchpoint—from marketing campaigns to product interfaces—reflects a cohesive, high-quality design language that resonates with our target audience.

This role is ideal for a designer who thrives on autonomy and seeks to leave a tangible mark on a fast-growing technology-driven company. You will collaborate closely with the Head of Design, acting as a strategic partner to co-create and refine our visual language. Working alongside Marketing and Growth Product Managers, you will transform initial concepts into world-class, comprehensive design systems that build trust and engagement with our members. Your expertise will help us develop scalable design frameworks, streamline workflows with AI-assisted creative processes, and ensure consistency across all brand assets and digital experiences.

Qualifications

• Online portfolio showcasing exceptional visual craft, brand systems, responsive web design, and work across growth and marketing channels.
• 7+ years of hands-on experience in visual, brand, and web design within consumer digital products.
• Proven ability to develop scalable design systems and reusable components rather than one-off solutions.
• Deep expertise in designing responsive web experiences, with a strong understanding of modern web capabilities, accessibility, and performance optimization.
• Active utilization of generative AI tools within creative workflows to enhance efficiency without compromising quality.
• Proficiency in Figma and Adobe Creative Cloud suite.
• Self-starter with excellent collaboration skills, able to partner effectively with cross-functional teams and take constructive feedback.

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• Exceptional communication skills, with the ability to articulate design decisions clearly and convincingly.
• Experience navigating ambiguity and contributing to ongoing brand evolution.
• Knowledge of A/B testing, CRO, or growth experimentation is a plus.
• Experience in lifestyle or wellness sectors is a plus.
  
  

Responsibilities

• Lead the visual direction and execution of high-impact design initiatives across Facet’s marketing ecosystem, including websites, presentations, emails, advertising, and integrated marketing campaigns.
• Develop and maintain best-in-class marketing web experiences that balance storytelling, usability, accessibility, and business performance.
• Own and evolve the visual design system, ensuring consistency in typography, color, layout, motion, and detailed design elements that reflect the Facet brand identity.
• Collaborate closely with Marketing, Product Marketing, Product Design, Engineering, and external agencies to bring integrated experiences to life.
• Create campaign and communication toolkits and scalable frameworks to enhance creative consistency and reduce dependency on external agencies.
• Translate performance data and signals into impactful visual designs that drive high conversion rates and user engagement.
• Design and implement AI-assisted creative workflows, building efficient asset pipelines that increase team productivity.
• Support in-product design initiatives to meet development roadmaps and project deadlines.

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• Present and defend design decisions confidently during cross-functional critiques with stakeholders and leadership teams.
  
  

Benefits

• Competitive salary ranging from $175,000 to $200,000 base, complemented by performance bonuses.
• Ownership through equity in a rapidly expanding company on its path to becoming a leading financial services firm.
• Remote-first culture allowing flexibility to work from anywhere within the U.S.
• Flexible Paid Time Off (PTO) policy to support work-life balance.
• Comprehensive benefits including medical, dental, and vision insurance, 401(k) match, disability coverage, paid parental leave, wellness reimbursement, and education reimbursement programs.
• Annual allocation for certifications and ongoing professional development to support continuous learning.
  
  

Equal Opportunity

We are proud to be an Equal Employment Opportunity employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, or any other basis protected by federal, state, or local law.