As a Marketing Data Analyst, you will work collaboratively with Marketing leadership to explore and structure data that drives decisions. This role serves as the dedicated data partner to the Marketing team, helping to optimize campaigns, track customer journeys, and provide insights that inform strategy and budget allocation. Key requirements include 2–5 years of experience in marketing analytics, growth analytics, or a related data role.
Key Highlights
Key Responsibilities
Technical Skills Required
Benefits & Perks
Job Description
About Our Client
Our client is a fast-growing SaaS organization on a mission to make every salon and spa more profitable. It is already the highest-rated salon and spa software in the US and Canada with thousands of customers and seeks to become the #1 market leader in the coming years.
The organization is a fully remote, fun, and ambitious team that gets together every few months in person. As the company grows, it is looking to attract high-potential individuals who want to be part of a winning team.
About This Role
As a Marketing Data Analyst, you will be a self-starting data expert sitting within the Marketing team. You will work collaboratively with Marketing leadership while maintaining autonomy to explore and structure data that drives decisions. This role serves as the dedicated data partner to the Marketing team, helping to optimize campaigns, track customer journeys, and provide insights that inform strategy and budget allocation.
In this Marketing Data Analyst role, your responsibilities will include:
- Campaign data management - Create and optimize prospect lists; maintain attribution tracking
- Dashboard development - Build and maintain Sigma reports and customizations for the marketing team
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- Data-driven recommendations - Suggest changes to campaigns, strategies, and budget allocation
- Marketing Systems Integrations - Maintain an understanding of the flow of data between marketing applications
- Market research - Analyze demographics and customer behavior to identify trends and opportunities
Key Qualifications
- 2–5 years of experience in marketing analytics, growth analytics, or a related data role
- Working knowledge of SQL, with experience querying data in Snowflake or similar data warehouses
- Hands-on experience with Business Intelligence tools such as Sigma, Hex, Looker, or equivalent platforms
- Expert-level proficiency in Excel or Google Sheets, including advanced data manipulation and analysis
- Familiarity with marketing systems and data sources such as SFDC, Customer.io, Shopify, and advertising platforms
- Strong analytical mindset with the ability to understand and work across complex, interconnected marketing datasets
- Self-directed, collaborative communicator who can translate data into clear insights and recommendations for non-technical stakeholders
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What You’ll Love
- Competitive compensation
- Employee stock options
- Comprehensive health coverage (health, dental, vision, life & disability)
- Generous monthly wellness budget (gym, massage, etc.)
- Premium Calm app & One Medical membership
- Flexible, unlimited PTO
- 401k, HSA and FSA plans available (no current match)
Note:
“We are not the EOR (Employer of Record) for this position. Our role in this specific opportunity is to connect outstanding candidates with a top-tier employer. Swooped helps candidates around the world to discover and stay focused on the jobs they want until they can complete a full application in the hiring company career page/ATS.”
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