We're seeking an experienced SEO Specialist to develop and execute SEO strategies for a growing portfolio of home builder clients. You'll take ownership of monthly SEO delivery, from audits and recommendations to content planning and performance tracking. This is a mid-level role for someone who understands modern SEO and can drive measurable results.
Key Highlights
Key Responsibilities
Technical Skills Required
Benefits & Perks
Nice to Have
Job Description
Job Title: SEO Specialist (Remote – Full-Time)
Location: Remote (U.S.-based Eastern and Central time zones)
Employment Type: Full-Time, W2
Reports To: SEO Director
Salary Range: $60,000 – $75,000/year (depending on experience)
Includes full-time benefits: health, dental, and vision insurance; a 401(k) plan with company match; paid time off; equipment stipend; and training/development support.
About Blue Tangerine
Blue Tangerine is a fully remote digital agency with deep expertise in the home builder industry. For over two decades, we've helped our clients grow through data-driven marketing strategies and high-converting websites. SEO is a core offering, and we're expanding our delivery team to meet growing demand.
We believe in smart processes, accountable results, and empowering every team member to have a meaningful impact. If you're a hands-on SEO expert who loves building effective strategies and seeing them through, we want to hear from you.
The Role
We're looking for an experienced SEO Specialist who can both develop and execute SEO strategies for a growing portfolio of home builder clients. You’ll take ownership of monthly SEO delivery — from audits and recommendations to content planning and performance tracking.
This is a mid-level role for someone who understands what works in modern SEO and can drive measurable results without constant oversight. You’ll work directly with clients (alongside our account managers), support and guide junior team members or partners, and collaborate with outsourced content and technical teams.
Responsibilities
- Perform detailed SEO audits and identify priority improvements for clients
- Create and update SEO strategies and roadmaps aligned with client goals
- Conduct keyword research and competitive analysis for content planning
- Guide content teams with brief creation, optimization recommendations, and review
- Support or manage Google Business Profile (GBP) optimization
- Collaborate with partners/vendors
- Package and present monthly reports with insights and next steps
- Track performance using Google Analytics, GSC, Semrush, and other tools
- Stay current on SEO best practices, AI/automation tools, and algorithm updates
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Must-Have Skills & Experience
- 3+ years of hands-on SEO experience (agency or in-house)
- Strong grasp of SEO fundamentals: on-page, technical, content, local
- Experience with Semrush, ScreamingFrog, Google Analytics, and GSC
- Ability to write clear, actionable SEO briefs and recommendations
- Comfort working directly with clients and explaining SEO in plain language
- Excellent task management, prioritization, and communication skills
Bonus Skills (Nice-to-Haves)
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- Familiarity with home builder or local service industry SEO
- Experience with AI-assisted SEO workflows
- Schema markup, Core Web Vitals, or GA4 configuration experience
- Understanding of GEO (generative engine optimization) and AI search
Why Join Blue Tangerine?
- 100% remote team with a supportive, flexible work environment
- Collaborative culture where your contributions are seen and appreciated
- A growing niche agency with established clients and strong demand
- Leadership that invests in employee development and mentorship
- Opportunity to shape the future of our SEO delivery process
Location & Eligibility:
- Applicants must reside in the Eastern or Central U.S. time zones
- We are currently registered in FL, GA, MN, NC, and WI, and are open to hiring in additional employer-friendly states within those zones
- We are unable to hire in California, New York, Ohio, or Pennsylvania due to payroll and compliance restrictions
- Please Note: Final candidates may be subject to a criminal background check in accordance with applicable laws. A prior conviction does not automatically disqualify you — we consider the nature of the offense, time passed, and relevance to the role.
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