Digital Marketing Specialist

Hunt St • Philippines
Remote
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AI Summary

High-impact, hybrid role for a professional who masters both strategic planning and creative execution. Building social media presence across Facebook, Instagram, TikTok, and LinkedIn. Establishing the brand as a thought leader in the property niche.

Key Highlights
Own and execute social media strategy
Competitor & Niche Research
Organic Channel Growth
Key Responsibilities
Own and execute the social media strategy across key platforms
Competitor & Niche Research
Organic Channel Growth
Thought Leadership Strategy
End to End Content Creation
Future Initiatives
Performance Tracking
Technical Skills Required
Canva Facebook Instagram TikTok LinkedIn CapCut Premiere Final Cut
Benefits & Perks
$1,800 - $2,200 AUD / Monthly
Remote work
Independent Contractor Agreement
Nice to Have
Basic video editing skills
Property or Finance Experience

Job Description


Looking for Philippines-based candidates


Job Role: Digital Marketing Specialist

Compensation range: $1,800 - $2,200 AUD / Monthly

Engagement type: Independent Contractor Agreement

Work Schedule: This role is expected to align with the AU business hours (approx. 9 AM - 5 PM, Monday to Friday) for collaboration, but as a contractor, you'll have flexibility in how you manage your time.

Who We Are: At Hunt St, we help Australian companies hire top remote talent in the Philippines. For this role, you will be engaged directly by the client as an independent contractor. We are not an outsourcing agency. All of our roles are 100% remote so you'll be able to work from home.

Who The Client Is: An award-winning mortgage broking business based in Sydney and servicing clients across Australia. With a reputation for excellence in service and strong results, the team combines innovative technology, streamlined processes, and personalized service to support their clients every step of the way. They are passionate about helping clients achieve their property and financial goals, and they are proud to operate in a collaborative and high-performing environment. You'll be joining a small, friendly, and energetic team that genuinely loves what they do.

Role Overview: This is a high-impact, hybrid role for a professional who masters both strategic planning and creative execution. Our primary goal is to evolve our marketing from a paid ad dependency to a high-performing organic engine. You will take full initiative in building our presence across Facebook, Instagram, TikTok, and LinkedIn. You are not just a poster; you are a strategist, researcher, and creator tasked with establishing the brand as a thought leader in the property niche, specifically for first home buyers, owner occupiers, and investors.

Key Responsibilities:

  • Own and execute the social media strategy across key platforms (Facebook, Instagram, TikTok, LinkedIn, and emerging channels as relevant)
  • Competitor & Niche Research: Conduct deep dive research into the property and lending space to identify high performing content trends. Understand what reels and static posts are required to capture the first time buyer audience
  • Organic Channel Growth: Take full ownership of building and managing a cohesive content calendar to drive engagement and followers without relying solely on paid spend
  • Thought Leadership Strategy: Develop a content strategy that positions the brand as the go to authority for property finance through educational and insightful storytelling
  • End to End Content Creation: Script engaging, high conversion Reels and TikToks, design educational carousels in Canva, and write persuasive captions
  • Future Initiatives: Assist in the planning and execution of expanded marketing efforts, such as webinars and long form educational content
  • Performance Tracking: Monitor organic reach and conversion metrics, focusing on ROI and turning followers into qualified inquiries


Requirements


Required Skills and Qualifications:

  • Proactive Initiative: A "tell me what to do" mindset where you can look at current channels and present a clear plan for growth
  • Experience managing content calendars, publishing workflows, and community engagement
  • Content Expertise: Proven experience scripting video content and designing static posts that stop the scroll
  • Strategic Research Skills: Ability to analyze competitors and translate those insights into a unique content plan
  • Visual & Technical Tools: Proficiency in Canva and a strong understanding of social media algorithms across multi platform posting
  • Data Driven ROI Focus: You prioritize organic funnel health and conversion over vanity metrics like likes


Nice To Have:

  • Basic video editing skills (CapCut, Premiere, Final Cut, or similar)
  • Property or Finance Experience - Previous experience marketing to first home buyers or property investors will be highly advantageous


Work Arrangement & Expectations:

This is a remote role that will be set up as an independent contractor engagement.

To ensure alignment and transparency, successful candidates will be expected to:

  • Disclose any existing ongoing roles or client work
  • Reflect this engagement on their LinkedIn profile (clearly marked as "Independent Contractor")

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